by Lakeshore Branding | Mar 14, 2011 | Internet Marketing, SEO, Small Business
Most businesses and websites that invest in Pay-per-Click (PPC) campaigns know the basics of running one. They’d also know that the most important element of any PPC campaign is keyword research: spending time on finding out what phrases will be the most useful for...
by Lakeshore Branding | Mar 4, 2011 | Internet Marketing, SEO, Small Business
Google Analytics holds a wealth of information about your site. Within a few clicks you’ll have all of the metrics that are important to you: page views, visits, unique views, bounce rates, and conversions, etc. If you want to go a step further you can start to...
by Lakeshore Branding | Mar 1, 2011 | Internet Marketing, Local Search, Small Business
The Internet and smart phones are two modern inventions that most people cannot now live without, especially since the increased processing power of phones is being used to browse the mobile Web. Statistics reveal that more and more people are using their mobile...
