by Lakeshore Branding | Jun 9, 2011 | Internet Marketing, SEO, Social Media
In mid-March, Google launched a social sharing tool called “+1.” Similar to the Facebook “Like”, +1 was added to search results to improve social relevance for users. It was noted last week that +1 will make its way across the Web in addition to (simply) search, with...
by Lakeshore Branding | Apr 14, 2011 | Internet Marketing, Small Business, Social Media
Social media marketing can be very effective in driving traffic to your blog and website, as well as in enhancing the visibility of your brand and business. But if you’re looking to improve your results, here are some great tips and tricks you can follow: Target the...
by Lakeshore Branding | Jan 19, 2011 | Internet Marketing, Small Business, Social Media
Google has a new competitor in online advertising – and it’s today’s most famous Internet startup. According to market research firm eMarketer, social networking website Facebook earned revenues of $1.86 billion last year – from advertising alone. Whoa. The figure...
by Lakeshore Branding | Jan 14, 2011 | Internet Marketing, Small Business, Social Media
Online social gaming – or playing games on social networks – is about to go big this year. We’re talking one-billion-dollars big. New York research firm eMarketer reports that the social gaming market is expected to pass $1 billion this 2011 – a 28 percent rise from...
by Lakeshore Branding | Jan 9, 2011 | Internet Marketing, Small Business, Social Media
A number of business owners and brand managers use Twitter as a tool for communicating advertising and marketing messages, but the popular social media and microblogging site is also an equally powerful public relations tool. Twitter is especially effective in helping...
