by Lakeshore Branding | Sep 6, 2012 | Internet Marketing, SEO, Small Business, Social Media, Web Design
You’re a small business owner with a great product. The problem is that almost no one knows about your product or your company. The big players can afford to pour thousands, if not millions of dollars into advertising and public relations. While you can’t hope to...
by Lakeshore Branding | Jan 20, 2012 | Internet Marketing, Small Business, Web Design
If you’re going to ask us here at Lakeshore Branding which e-commerce platform we would recommend, there’s one answer: Magento. Why? Because it’s loaded with powerful features to help you drive sales: features like product browsing, analytics and reporting, catalog...
by Lakeshore Branding | Oct 11, 2011 | Internet Marketing, Small Business, Social Media
Protecting your identity involves protecting anything that contains your personal information. And your cell phone or smart phone contains more data about you than you may even realize. Smart phones today are basically small computers, except they often do not have...
by Lakeshore Branding | Mar 16, 2011 | Blogging, Internet Marketing, Local Search, SEO, Small Business
According to a study by Forrester Research, 71 percent of online shoppers read customer reviews before making a purchase decision. That’s close to three out of every four! Enough for us to have to seriously take this insight, one that serves as yet another proof that,...
by Lakeshore Branding | Dec 31, 2010 | Internet Marketing
It has been a happy holiday season indeed – especially for online shoppers, retailers, and the rest of the e-Commerce industry. According to surveys by both MasterCard Advisors’ SpendingPulse and marketing research firm comScore, online sales in the United States...