by Lakeshore Branding | Mar 14, 2013 | Small Business, Social Media
Internet marketing Sherpa Seth Godin describes a brand as the combination of something that predicts what to expect, multiplied by the emotional power of that expectation. Building a magnetic brand is the holy grail of the business world in 2013. Finding that grail...
by Lakeshore Branding | Feb 28, 2013 | Small Business, Social Media
Everywhere you look, people are telling you to sign up for Twitter, to post on Facebook and to start reaping the SEO benefits of Google+. This advice comes from well-intentioned friends, family and coworkers who want to see you become the most successful real estate...
by Lakeshore Branding | Feb 19, 2013 | Internet Marketing, Social Media
Nowadays, Social media marketing is seen as an integral part in the promotion of business on the internet. Many leading businesses are becoming interested in social media websites to to expand their reach and increase their sales. Social media sites like Facebook,...
by Lakeshore Branding | Feb 11, 2013 | Internet Marketing, Social Media
Launching a social media marketing campaign looks like a piece of cake initially, but when we actually start the campaign, we might lose track at some point of time or the other. When we fail to keep track of what’s happening to our social presence, our business...
by Lakeshore Branding | Jan 9, 2013 | Internet Marketing, SEO, Social Media
It is commonly supposed that product optimization is aimed exclusively at promoting products and services in search engines (SEO). In general, it’s a series of actions directed at attracting visitors to your site from search engines. Although search engine...