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Simple Tips for Brands Using Google+

by Lakeshore Branding | Jun 28, 2012 | Internet Marketing, Small Business, Social Media

Using Google+ to get the word out about your brand or business got a whole lot easier with the introduction of Brand Pages. Operating in a similar manner to profiles used by the members who rely upon Google+, Google Brand Pages (or Google+ Local business pages) are a...

Fixing a Merged Listing in Google Places

by Lakeshore Branding | Apr 5, 2012 | Internet Marketing, Local Search, SEO, Small Business

Google Places offers people the chance to merge duplicate business listings in an effort for business owners to concentrate on just one business listing and let them comply with Google rules of having only one listing per business location. Google also uses data from...

Social Media for Travel Companies: Where We’re Headed (Plus Power Tips)

by Lakeshore Branding | Dec 29, 2011 | Blogging, Internet Marketing, Local Search, Small Business, Social Media

For the travel industry, at least, social media is seen as more valuable than pay-per-click advertising. The World Travel Market 2011 report says that travel professionals see social media as one of the key revenue-generating channels over the next five years. As...

5 Hidden Benefits of Blogging for Local Business

by Lakeshore Branding | Oct 10, 2011 | Blogging, Internet Marketing, Local Search, Small Business, Social Media

Who knew the power of blogging would explode like it has? It seems like everyone has a blog now, from stay-at-home moms to chefs to local business owners. Blogging is a powerful Internet marketing tool for local businesses as it gives you a new, yet subtle way to...

FourSquare: Boon to Both Brands and Local Businesses

by Lakeshore Branding | Jul 12, 2011 | Blogging, Internet Marketing, Local Search, Small Business, Social Media

FourSquare is an emerging social network that specifically joins consumers with local businesses and local, regional and national brands. Consumers can determine what FourSquare providers are in their area and discover discount coupons, reward programs and heightened...
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