by Lakeshore Branding | May 22, 2016 | Internet Marketing, Local Search, SEO, Small Business, Social Media
Last week we published a guide on how to monitor Google Places reviews, Web updates, and content changes. It was well-received by our readers, so we’d like to build on the post and share info this time on tools for online reviews monitoring and management. Hopefully,...
by Lakeshore Branding | Mar 9, 2016 | Internet Marketing, Local Search, Small Business, Social Media
Somewhere out there, a person is talking about you. Your business. Your brand. Of course, you’ll want to listen and join the conversation. You have to, right? The Internet, though, is a pretty big place. If before, the reviews and comments of your customers only came...
by Lakeshore Branding | Apr 27, 2011 | Internet Marketing, Local Search, SEO, Small Business, Social Media
While the concept of online marketing can seem strange and almost unnecessary for the food and drink industry, there are a whole range of benefits that can come from having a good online presence. In this post I want to cover some of the most useful options available...
by Lakeshore Branding | Dec 11, 2010 | Internet Marketing, Local Search, Small Business, Web Design
Did you know that 20 percent of all searches on the Internet are for specific locations or businesses? Search giant Google did, and that’s why they changed Google Local to Google Places and began to display – for every search query that may be locally or...
by Lakeshore Branding | Nov 17, 2009 | Internet Marketing, Small Business
Looking to boost local traffic to your site? It’s a must these days, especially if you’re a small business. Getting listed puts you on the online map. Optimizing that listing lets your customers and potentials know where and how to find you. Local SEO: it’s all about...