by Lakeshore Branding | Feb 11, 2013 | Social Media
Social media marketing is one of the hottest new developments in advertising today. Print advertising and broadcast commercials are still running strong, but social media offers a previously unavailable way to increase brand loyalty. Everyone has seen it...
by Lakeshore Branding | Feb 1, 2013 | Internet Marketing
If a stranger asked you to name the three best things about your small business, would offering customers mobile payments be one of them? In all likelihood, there is a good chance you are still on the outside looking in when it comes to mobile payments, but don’t fret...
by Lakeshore Branding | Dec 31, 2012 | Internet Marketing, Small Business
Email marketing can be a very powerful tool, not only for building a list of prospects, but it can also be an effective way for reaching out to an existing customer base. Unfortunately, even seasoned email marketers often forget this fact and instead focus on just...
by Lakeshore Branding | Nov 11, 2012 | Internet Marketing, Small Business
Every business as it seems knows the value of having loyal customers. You will recognize this from their slogans, banners as well as in the marketing efforts that they make. But do these businesses actually realize the need for customer loyalty or who the loyal...
by Lakeshore Branding | Jan 27, 2012 | Internet Marketing, Small Business, Social Media
There are enormous benefits to communicating with your customers via E-mail rather than over the phone. Most customers prefer E-mails to phone calls any day of the week. Put yourself in their shoes. Would you want to receive a call at 10 a.m. from a company you...
