by Lakeshore Branding | Jun 19, 2013 | Small Business
Getting your small business up and running again while still climbing out from under the shadow cast by a past business bankruptcy is a challenging – but entirely feasible – task. The key is to map out in advance a strategy that will help you clear the obstacles...
by Lakeshore Branding | May 10, 2013 | Small Business
Mobile payments are becoming more common. Many small businesses enjoy the lower associated costs and easier use compared to traditional wired payment processing. Using a mobile payment system provides many benefits to your customers, but are you properly communicating...
by Lakeshore Branding | May 7, 2013 | SEO, Small Business, Social Media
Small businesses out there, especially those in the service industry, take note. Many entrepreneurs have the vision and creativity for limitless branding potential for their new company, but all the capital is wrapped up in the startup’s essentials. While this...
by Lakeshore Branding | May 7, 2013 | Internet Marketing, Small Business
Roughly 83 percent of online shoppers expect some level of support during the shopping process, according to a 2013 report by LivePerson. Whether you’re an online retailer or a B2B marketing company, you have people who purchase and use your product or service...
by Lakeshore Branding | May 6, 2013 | Internet Marketing, SEO, Small Business, Social Media
A direct correlation can be drawn between the success of a company and the brand awareness that the company commands. Consider for a moment the prevalence of Mars bars over any other chocolate bars. Mars bars in themselves are not superior to other chocolate bars, in...