by Lakeshore Branding | Sep 20, 2013 | Internet Marketing, SEO, Small Business
Taking your business into the online arena is a complex undertaking. Not only will you have to create and maintain a website, and potentially an on-site blog, but you also have to engage in SEO in order to ensure that consumers find your site, participate in social...
by Lakeshore Branding | May 29, 2013 | Internet Marketing
Part of the key to running a successful business in any industry is understanding your customers. Sales levels and marketing trends change depending on the demands of the market, and it is only by tuning into those demands that you can successfully bring your business...
by Lakeshore Branding | Jul 27, 2012 | Internet Marketing, Local Search, SEO, Small Business, Social Media
The most prolific marketing campaigns today happen on the Internet. After all, why pass up an opportunity to reach out to thousands of people inexpensively and quickly? If you don’t yet have the resources to hire Internet marketing professionals or SEO rockstars,...
by Lakeshore Branding | Jun 5, 2012 | Internet Marketing, SEO
The E-commerce industry continues to grow, with more and more businesses and companies setting up websites through which they can sell and offer their products and services. The big challenge remains, though: how do you drive traffic to your site and ultimately...
by Lakeshore Branding | Apr 23, 2012 | Internet Marketing, SEO
Web traffic is the fuel of your online business. But not all kinds of traffic are equally good. Choosing the right type of traffic to promote your website depends on several factors, such as what your goals are and how much money you are willing to spend. Testing is...