by Lakeshore Branding | Sep 20, 2013 | Internet Marketing, SEO, Small Business
Taking your business into the online arena is a complex undertaking. Not only will you have to create and maintain a website, and potentially an on-site blog, but you also have to engage in SEO in order to ensure that consumers find your site, participate in social...
by Lakeshore Branding | Sep 19, 2013 | Internet Marketing, Small Business
These days, with email and instant messaging, the only physical mail we get seems to be junk mail. But if you are a business trying to market your goods or services, how do you separate your advertising materials from the rest of the junk mail that people find piled...
by Lakeshore Branding | May 22, 2013 | Blogging, Internet Marketing, Small Business, Social Media
Let’s face it – marketing your brand can get really expensive, really fast. For small businesses, though, the only way to stay in the game is to grow your company and continue bringing in a profit. With so many small businesses failing, you can’t help but wonder if...
by Lakeshore Branding | May 15, 2013 | Small Business, Social Media
Some small businesses seem to be able to move ahead in any economic environment. During a recession, they are opening new locations when competitors are closing doors. During a boom, their profits increase at double or triple the average rate, and soon, those small...
by Lakeshore Branding | May 7, 2013 | SEO, Small Business, Social Media
Small businesses out there, especially those in the service industry, take note. Many entrepreneurs have the vision and creativity for limitless branding potential for their new company, but all the capital is wrapped up in the startup’s essentials. While this...
