SEO: Fundamentals To Increase Domain Authority

On April 21st, 2013, wrote:

One of the most important issues of SEO is Domain authority. The word itself suggests a lot, but the ever-changing dynamics of the search engine algorithms keeps it a changing and dynamic concept as well. But the fundamental concept of trust, control and power remains as the major factor in Domain Authority. It can be roughly translated as how well linked and valuable a site appears in popularity. It is translated by many as about not knowing what you know, but more about knowing who you know. Since search engines are always looking for results that can be trusted for providing valuable or proper information, domain authority provides visitors with a level of authoritative information. One of the most important things that scores big in domain authority is age and popularity. These two factors also help in climbing to the top of page ranking and also staying there considerably. This is also beneficial for blog or page monetization as well. – Read the full article

What Is SEO Friendly Hosting And Why One Should Invest In It

On February 26th, 2013, wrote:

SEO hosting for websites aims to maximize the positioning strategy of a website by giving each one its own IP address. Dedicated IPs are perceived as unique and independent from any websites they are linked to. This large increase in the strength helps raise performance of the website in search rankings. The search engine ranking of any website gives greater emphasis to websites which are linked to different websites and IPs. Hence, when your website has a dedicated IP address, you’ll witness a dramatic impact on your SEO strategy. Like normal hosting, SEO hosting is also the same kind but with the extra feature of a C Panel (Control Panel) and the difference lies in the dedicated IP address in SEO hosting. It’s also a DNS name serve with the dedicated IP making it a strong meshwork resulting in better ranking in search engines than a usual website with normal hosting. Investing in an SEO friendly hosting has innumerable benefits. – Read the full article

Going Beyond Google Rankings

On February 21st, 2013, wrote:

If you have an online business, you probably spend much of your time daydreaming about SEO. You fill your head with questions like, what keywords are going to work best for my business? How can I grow my back-links? And most importantly, how do I get my website to show up on the first page of Google? In fact, many business owners have this specific type of ranking request: “I want to boost my rankings so that my website appears on the first page of Google.” There’s nothing wrong with that – and that’s what lots of businesses want! Yet what we voice to all of our clients is that web marketing should be about more than simply trying to hit Google’s first page. Of course, striving to achieve high SERP rankings has always been the focus of online businesses and although it’s a worthwhile objective, it shouldn’t be the only one used to target your audiences. Photo courtesy of: MoneyBlogNewz – Read the full article

Best Ways To Deal With More Competition In Online Marketing

On February 8th, 2013, wrote:

The competition over the web is very fierce in nature. You will find every online business venture struggling to get a higher pagerank over the search engines like Google, Yahoo or Bing. Even the novices seem to be joining the bandwagon of the internet and seen promoting their businesses online. Business could be called as a game and only the team having some of the best players are going to win it. In order to beat others in the competition in online marketing, you need collective efforts of your team. It’s not just a task to your marketing team; it has to be a collective responsibility. Here’s a list of some of the best ways to deal with more competition found in online marketing. Let’s check them out. Study your market Studying your market is the basic step to beat the competition in internet marketing. All you are supposed to do is to analyze your market and identify its demand – Read the full article

Evaluating The Pros & Cons Of Search Engine Marketing

On January 25th, 2013, wrote:

The old fashioned method of marketing was face-to-face, with emphasis on meeting the customer. Today, companies and businesses small and big are looking at the internet to help advance their enterprises further. Regardless of whether the internet constitutes your entire marketing plan or part of it, it would be safe to say that we ignore the potential of the web as a marketing tool at our own peril. It is easy to create, sustain and build on a brand’s presence and reputation online. Look at the sheer amount of choice one has. Social media sites like Facebook and its pages, micro blogging site Twitter and its handles, blog hosting platforms like Blogger and WordPress and search engine rankings. One can harness the power of all of these to attract new customers and build on the existing one. Search engine marketing is an essential part of a company’s marketing plan and rightly so. It is a specialized sort of service that – Read the full article

SEO: Great 5 B2B Search Engine Marketing For 2013

On December 7th, 2012, wrote:

Getting ready to plunge into the holiday mood for the year 2012? But what happens after the holiday weekend gets over? It is time when B2B marketers for search engines will size the opportunity. Resolutions should be made in advance as far B2B marketers are concerned. How about sharing some top tips to enjoy effective B2B SE marketing? Have a look below: Tracking of More Leads Time has come to quit working with those blinders while dealing with Web Traffic Reports. In fact, it becomes real difficult to evaluate the effectiveness of digital marketing medias when working with blinders. The modification/revision process should contain: Introduction of contact forms while exiting from the email concept. Start to create landing page summaries and lead generation forms for initiating value added contents. Introduce the concept of CALL TRACKING. Layering through call tracking solutions can help immensely in dealing with queries (offline as well online). Layering from web reporting and marketing of automation solutions – Read the full article

Professional Themes For WordPress And SEO Benefits

On November 28th, 2012, wrote:

Search engine optimization can be an extremely difficult endeavor. If you’re using the WordPress platform, you’ll find that many of the free themes out there don’t really have the search engine optimization features built into them that you’ll need. Professional premium WordPress themes usually include enhancements that are designed for users who need to make certain that the content is as search engine friendly as possible. Here are some of the things they generally include and why you should consider utilizing one of them for any sort of a business site. Tagging Whether you’re talking about meta-tags or the tags that you add to your blog posts on your own, tagging is a very important part of search engine optimization. Meta-tags provide information that the search engines sometimes use to properly categorize content. The tags that you add to your own content make it easier for users to find related articles. Remember that user-friendliness is a major part of search – Read the full article

Panda Update 21: Who Gets Affected?

On November 10th, 2012, wrote:

Google has just released panda update 21 and there is no surprise that it still has an impact as to the queries – at least 1.1% for English and 0.4% worldwide. But the right follow-up question then is who has really gotten affected with the new change being implemented and what does the update imply in the practices or violations in the SEO world? Probably, those who failed to follow the updated webmaster guidelines and enhance the quality of their sites are now thinking on how to outlast the update and protect their site from penalty or getting low traffic and rank. No, there is no doubt about that, they really are affected. Why? The reason is simple: Because the prime target of the change in algorithm is the sites with low quality or poor content. But what specifically is the effect of the update? That is one thing that we do not know, but we feel it whenever new – Read the full article