New App Converts Facebook Comments Into Sales

On February 20th, 2013, wrote:

There’s very little doubt that marketing with Facebook has a huge influence on the way that people discover new items, and even become inspired to buy them. This summer, Facebook’s marketing department released statistics which mentioned that not only do individuals spend an average of six-and-a-half hours per month on the site, but collectively, the site’s user base contributes over 3 billion comments and “likes” every day. Comments Translate into Sales Now, an application called Soldsie helps merchants by working with a company’s own Facebook account. Once the application is installed, Facebook users can browse through a photo gallery of items for sale, and simply type “sold” in the comments field. This is all it takes to inform the merchant, and tell other interested parties that an item is claimed. Easy Payment Processing Businesses often spend a great deal of time deciding on the best merchant services account for credit card processing. Finding the ideal provider can facilitate e-commerce transactions – Read the full article

3 Steps To Turning Readers Into Buyers

On February 18th, 2013, wrote:

A blog can be a powerful tool for your business and could assist you in moving your products or services. The key is a subtle marketing strategy that engages readers, potential customers or clients in a way that they don’t feel as though they’re being strictly advertised to. Balance out your content to make the bigger picture matters and take a few pieces of advice to help you fast track your blog to a marketing success. 1 – Start A Mailing List A mailing list is a great way to keep your readers updated and to keep them posted. The problem you’ll often encounter with mailing lists is that most people regard the send outs as spam or nuisance mail. You need to incentivize the mailing list, as most people won’t have any desire to subscribe. There are a few ways you can do this, but the most popular is raffling off a free product or service. Even if it’s – Read the full article

How A Slow Page Speed Can Influence Your Sales And Ranking

On December 14th, 2012, wrote:

As a website owner, you put in a lot of effort to develop an attractive site for your online business and include advanced functionality for users. But have you considered your website’s performance parameters? Viewers do not like to waste time; they expect fast results. When a website takes too long to load, they are likely to run out of patience. This will bring down the conversion rate of your business, which in turn negatively affects your revenue. Having products and services of the highest quality is not of much use if your viewers don’t hang around long enough to browse through them. A graph of the average page load time versus the conversion rate will clearly show that a delay of even a few seconds can cause the conversion rate to plummet drastically. Just imagine the number of potential customers you have probably lost to a competitor because you did not put in a little extra time and effort – Read the full article

3 Ways SEO Copywriting Can Help Your Online Brand

On November 25th, 2012, wrote:

The goal of all good search engine optimization programs should be to hone your online brand so that when your prospects use a search engine to look for what you offer, they have a better chance of finding your site in the results. Google’s job is to show people the most relevant content relating to their searches. With all the recent updates on the search engines, it’s important to understand that what people think is quality content is what Google ranks highly. So, how can your brand use SEO copywriting to do better online? Let’s look at three ways. 1. Use copywriting to increase conversions You want more conversions on your site. We all do. The key to conversion is understanding persuasion. And the key to persuasion is language. Quality copywriting has always used the language of the target audience to engage and persuade. By writing about prospects’ needs and explaining in their own words how and why a product or service – Read the full article