Online Reputation Management Services that Delete Your Negative Google Results

On April 22nd, 2011, wrote:

Argh! We’ve all made that expression of frustration one time or another – or several times, if you’re a fledging Internet marketer, small business owner, or SEO professional. Indeed, it seems it can’t be helped that a negative search result about you will appear on Google every so often: a bad customer review, the ranting blog post of a bitter ex-employee, or some form of bad publicity embodied in a 140-character tweet. The worst part? It’s right there on Page 1 or 2 or 3 of the SERPs. You can’t really do anything about that link or search result that may potentially inflict damage on your brand or business. You can’t really delete it. Or can you? Best practices in online reputation management can go a long way in protecting – and enhancing – your presence online. Unfortunately, there are still a lot of people who think that Google, Bing, and Yahoo! – well, okay, not Yahoo – own and – Read the full article

What Your Optimized Press Release for Online Should Have

On October 11th, 2010, wrote:

Launching a new product? Opening a new branch or office? Headlining an event? Just won an industry award? Take advantage of the fact that you’re making news – go write a press release. Not only does this classic PR strategy earn you an opportunity to gain free publicity (so you won’t have to pay $15,000 for advertising placements); a press release also allows you to reach a wide audience through the media. You get to keep the brand fresh in their minds, and you’re able to enhance the visibility of your business, too. A press release is your opportunity to get a message through – without having to use hard-sell techniques, sales pitches, and marketing buzzwords. These days, it’s a best practice to optimize your press release for the Web. Why? Well, there are a bunch of reasons why – like reaching potential customers who don’t necessarily keep an eye out for items in traditional news media (newspapers, radio, TV), – Read the full article