How Personal Should I Be On My Blog? And Other Burning Blogger Questions Answered

On July 26th, 2012, wrote:

How personal should I get on my blog? How often should I take breaks from blogging? When should I start a second blog? These are some examples of the burning questions bloggers have and in this article, we’ll answer them all. How personal should I get on my blog? At the risk of sounding repetitive, how personal you get on your blog is your own decision to make. It completely depends on why the blog exists in the first place and who is running it. If it is a personal blog, then you will have more leeway – anyone who drops by a personal blog anticipates writing that is candid and potentially emotional. Business blogs, on the other hand, should have a professional tone, unless it is a blog for a company whose brand aims to be casual at all times. Just because you can get away with divulging all of your inner thoughts through a personal blog does not – Read the full article

7 Tips to Attract Guest Bloggers to Your Site

On June 14th, 2012, wrote:

If you are an Internet marketer, online retailer, or blog owner, the positioning of your site in different search engines is very important, as it will dictate the traffic that your site is getting. With the different algorithms being implemented by Google now, it is important for blog owners to implement content creation strategies on their blog to improve its ranking and SEO performance. One known effective way to accomplish this is by having guest bloggers to your site. Guest blogging is beneficial to both the blog owner and the guest blogger. The guest blogger will gain a valid link back to their site once the article has been published, which can definitely boost their site’s SEO ranking and performance. On the other hand, guest blogging is advantageous for the blog owner, since it paves the way for having regular posts and quality content in their site: something that search engines will surely appreciate. So how do you attract guest – Read the full article

The 5 Musts When Perfecting Copy for the Web

On March 13th, 2012, wrote:

Spelling/Grammar It sounds obvious but millions of pieces of content are published each and every day on the Web with spelling mistakes, typos and grammatical/punctuation-related errors. It’s not so much a problem if you’re not great at spelling, but if this is the case, ensure that a spell checker is used, ensure that any copy is processed using various proofreading tools before making it to publication. There is nothing worse than trying to read content on the Web that is riddled with mistakes; it’s also a conversion killer if you work in a professional service / industry. It only takes a second; always ensure you perform a spell check if you need to. Be Different Don’t regurgitate topics that have been written to death already. No one wants to read anything that is the same as hundreds of other articles they’ve read. Offer your insights, opinions and own take on the subject at hand to make it more engaging for – Read the full article

CONTENT CREATION TIPS: 5 Ways to Keep Focused and Beat Deadlines

On February 7th, 2012, wrote:

Deadlines are a part of every freelancer’s daily grind. But not everyone can honor timelines graciously. Most freelance writers, bloggers, Internet marketers, and SEO professionals hustle up to meet deadlines and end up botching their assignments. This can cause you to make mistakes and also gets you mentally exhausted. In addition, the work churned out is often low in quality. If you are having hard time meeting your timelines, here are a few tricks that can help you set things right. 1. Create a time table This is the most important part of getting an assignment done on time. Break up the work into specific tasks and mete out time for each activity. You can create a detailed timetable with hourly tasks or just make a rough weekly sketch. Create a checklist of all tasks and tick each one when you complete it. Thus, you will know how much work is done and what is still pending. 2. Understand your – Read the full article

How SEO Copywriters Can Improve Your Website for Your Customers and the Search Engines

On January 26th, 2012, wrote:

When you try and use Internet marketing and blogging to bring in more business, it is essential to think about each word that you publish. Each page of your website needs to have a goal and each blog post must be aimed at achieving the following: Providing readers with information regarding your business and industry Creating a call for action Encouraging sales Working on optimizing the website Providing customer service Building brand recognition Installing trust Fitting all that into a blog post of around 300 to 500 words may seem like a lot but with the help of SEO copywriters, each of your blog posts can achieve all of those goals for you. Working on Web Copy Your website will no doubt be split up into different sections; what they are will depend upon the services and products that you provide. Most websites will have the obligatory Welcome page, About Us page, and the Contact page. These need to be – Read the full article

Good SEO Copywriters and Blue Diamonds Have a Lot in Common

On December 9th, 2011, wrote:

SEO copywriters can be placed into three broad categories: Those who write for users. Those who write for search engines. Those who try to blend the two.   Copywriters who actually succeed in the third category are like blue diamonds: rare and extremely valuable. Search engines don’t care about grammar, punctuation, and sentence structure. They don’t care for eloquence. Instead, they care about keywords. Search engines are crows and keywords are bright, shiny objects that gleam amid reams of text. Search engines zero in on the keywords and proudly display them in search results. That’s why keyword research and matching keywords to specific website pages is so important. It’s why some copywriters are reluctant to stray too far away from keywords; some will even use the weird combinations that keyword tools provide – e.g. “recipe lasagnarome” – instead of boldly splitting them up into a coherent sentence. Unfortunately for these writers, people don’t care about keywords, but they do care – Read the full article

5 Hidden Benefits of Blogging for Local Business

On October 10th, 2011, wrote:

Who knew the power of blogging would explode like it has? It seems like everyone has a blog now, from stay-at-home moms to chefs to local business owners. Blogging is a powerful Internet marketing tool for local businesses as it gives you a new, yet subtle way to promote your company. Think of a blog as a way to communicate to the local community without all the business jargon. The point of a blog should be to put out information only. Write about relevant topics that relate to your business and give important facts that people want and need to know. Avoid being a salesman in your blog or people won’t read it. But provide an invaluable resource that people trust and you will build credibility within your community and generate more traffic. 5 hidden benefits of blogging for local business Change your perspective. Blogging forces you to examine your industry from all angles, not just as a provider of – Read the full article

Start Writing: How to Find Inspiration for Blogging

On September 12th, 2011, wrote:

Writer’s block happens to everyone at some point or another, and sometimes it may feel like there is no way around it. Maybe you’ll stare at your computer screen for a few hours, a few days, or even longer. You’re just stuck. You try taking a break, watching some television, getting some fresh air, or doing anything to try to find a small amount of inspiration to get you writing. There has to be something to help you get to writing. You simply can’t be stuck forever. This has happened to me and I know it will happen again. Thankfully, I’ve found some methods from personal discovery and reading others’ experiences to help me find inspiration when it seems I never will. I’ll share these tips (for content creation) with you. Hopefully, they’ll help you when it seems like you may never type a useful word again. Read over past posts You may have already written about your as-of-yet unwritten post. – Read the full article