How Personal Should I Be On My Blog? And Other Burning Blogger Questions Answered

On July 26th, 2012, wrote:

How personal should I get on my blog? How often should I take breaks from blogging? When should I start a second blog? These are some examples of the burning questions bloggers have and in this article, we’ll answer them all. How personal should I get on my blog? At the risk of sounding repetitive, how personal you get on your blog is your own decision to make. It completely depends on why the blog exists in the first place and who is running it. If it is a personal blog, then you will have more leeway – anyone who drops by a personal blog anticipates writing that is candid and potentially emotional. Business blogs, on the other hand, should have a professional tone, unless it is a blog for a company whose brand aims to be casual at all times. Just because you can get away with divulging all of your inner thoughts through a personal blog does not – Read the full article

6 Ways to Repurpose Your Content to Squeeze More Backlinks Out of It

On June 22nd, 2012, wrote:

Regular content creation is necessary for your website, but it takes time to produce quality content; and especially today, in the time of content marketing, creating backlinks for your website also requires plenty of content. That’s a lot of content creation, and a lot of time spent on it! Now, it’s a fantastic thing to be able to generate valuable backlinks, and even better to have quality articles on your website. But after you’ve spent hours or days to research and write one really quality piece, don’t you feel sometimes that it’s a shame you can’t use it to squeeze more value out of it – to publish it somewhere else, or to create more backlinks? Well, there are ways to make that one piece of content work harder and generate more quality backlinks. No, we’re not talking about re-publishing and duplicate content issues: we’re talking about re-shaping an article into another form that will be unique and that will – Read the full article

Using Video Production To Showcase Your Business

On May 14th, 2012, wrote:

Video marketing initiatives have changed the way websites and businesses are promoted. An evident reason for this would be the fact that videos are very entertaining and different from run-of-the-mill business promotion projects. Here, we are going to discuss the steps through which you can promote your software business using video production. The three main stages of producing video of any kind are pre-production, production and post-production. In pre-production, the tasks would be predominantly to plan the production. Budget, equipments required, expert consultation, location, etc are decided at this stage. In production, the planning done in the first stage is executed. Once the video production is on the flow, the video director shoots and is ready to transfer the same to the post-production department. When it comes to video production and marketing, it’s important to understand the kind of audience you would be targeting and what they think of or how they would respond to business videos. In the post-production – Read the full article

SEO 101: Great Tips for Building Backlinks

On January 28th, 2012, wrote:

Quality backlinks play a very important role in the search engine optimization of any site. Backlinks refer to links on other websites pointing to yours. So how do you go about getting them? The Natural Way If your web content is good, people are likely to begin linking to it. The more backlinks your site has, the better. However, it does not always follow that if you have great content, people will always want to link to you. This means that you might not be able to promote your website successfully through the natural way of building backlinks. You will then have to figure out alternative ways of getting quality backlinks. And even if you get many backlinks through the natural way, you could always use additional backlinks. Some of the acceptable methods of building links are through posting in forums, article directories, and blogs. The unacceptable methods (at least to Google’s eyes) include linking to link farms, buying links – Read the full article

Nine Steps To Becoming An Expert In Your Niche

On December 22nd, 2011, wrote:

If you want to make sales without chasing customers or making cold calls and do it in a way that is pleasing for you as the marketer and comfortable for the prospect, there are strategies that you can implement so that people will be calling and lining up to do business with you. In this article we will discuss 9 Strategies on How You Can Achieve Expert Status In Your Niche. We’ll begin with: Article Marketing: Writing articles and giving well-researched information to your niche and placing them on your website or social media platforms will be a great way to get started in positioning yourself as an expert in your niche. You can also distribute them in article directories as long as they are of quality such as Ezine Articles or trade publications in your niche (online and offline). Write a book: The book can be in the form of an E-book that is downloadable or it can be – Read the full article

How to Use Content Marketing to Attract More Traffic and Build a Better Reputation

On November 30th, 2011, wrote:

Content marketing can be used to attract more traffic and build a better online reputation for your business. Here are a number of tips to help you do just that: 1. Be consistent in providing new and valuable information One thing that you need to do with content marketing is to make sure that you actually have new and valuable content to market. So, write up some articles, publish them, make sure you consistently provide useful information to your audience, and establish your expertise on the topic you’re writing about. 2. Always create keyword-targeted content Don’t just create any content. Your content must be optimized for the search engines, using certain relevant keywords, in order to be found and read. Remember that we are working with search engines to attract more (and better-targeted) potential customers to your website. In this case, if you are not doing SEO for your content, if you are not optimizing the textual content you’re writing, – Read the full article

Link Building After the Farmer Update

On April 29th, 2011, wrote:

Now that the dust has settled after the farmer update, it should be time to take stock of what exactly happened to our sites and how they were affected, what happened to their traffic and their search rankings. I think it may also be time to look at a new link building strategy because it looks like article marketing – at least the kind that is applied in content farms – has been shot down, probably never to return. Has Google managed to shake up one of your most constant and reliable source of links? The first thing we learn as Internet marketers is this: you need links to your site and you can get links from the many thousands of article directories. The fact is that directories have been a staple of Internet marketing for so many years; and yet  it seems now that the era of article directories has ended. But was it really such a bad thing? – Read the full article

Dont Kill Your Campaign with These Affiliate Marketing Mistakes

On November 2nd, 2010, wrote:

So you’ve heard the stories of how affiliate marketers made thousands – millions! – from the basements of their homes. Yes, thank you, Internet. If you haven’t come across any such success story, suffice it to say that they’re all pretty inspiring stuff: stuff that you, as an affiliate marketer, will want to carry with you as evidence that there’s no better, more effective, more independent way of making money on the Web. Indeed, affiliate marketing is an amazing opportunity. There are loads of easy-to-join programs, endless lines of hot, trendy products to sell, great resources and tools to use, and desirable amounts of commission to earn. There are just as many horror stories, though. In the mad rush to leverage the power of the Internet and sell products via the affiliate marketing platform, many have lost more than they gained. Many did not become millionaires. Many quit. Many just took their talents to South Beach, or to the local – Read the full article