The Early History Of Advertising

On December 21st, 2012, wrote:

Advertising has been around for as long as there have been people to influence. From ancient history to modern times, advertising has played a role in what people knew and chose to buy. Early advertising looked much different than the advertising of today, but its motivations were very much the same. Ancient Advertising Evidence of advertisement dates back to ancient civilizations. The Egyptians hung papyrus sales messages millennia ago, and evidence of political advertisements have been found in Pompeii. Rock painting was used across many civilizations to convey sales messages. The Middle Ages saw a shift in advertising strategy. As few people were able to read in this time, pictures and logos grew to prominence. Different services would advertise by displaying an associated symbol. Town criers were used by product sellers to alert and entice customers to stalls and wagons. The 18th Century The 18th century saw some of the first regulations in advertising. Because more and more people were – Read the full article