by Lakeshore Branding | Jan 10, 2013 | Internet Marketing, Small Business
Branding is an extremely important part of business in any market today. This importance is often underestimated by eCommerce businesses, and this neglect is more detrimental than you may think. Without a success-oriented branding strategy, your business can never...
by Lakeshore Branding | Jan 9, 2013 | Internet Marketing, Small Business, Social Media
It does not matter what kind of business you are in. Whether set on brick and mortar or an ecommerce business; small town company or nationwide conglomerate. It doesn’t matter. This is because social media has made it possible for just one disgruntled customer to have...
by Lakeshore Branding | Jan 8, 2013 | Internet Marketing, Small Business
If you have ever looked for software online, then you have probably heard of open-source software (OSS). Most people associate this with free software, but that’s not what OSS really is (though most versions are free or very affordable). Open-source software is...
by Lakeshore Branding | Jan 8, 2013 | Small Business
In our day and age, technology permeates every aspect of daily life. We wake up to electronic alarm clocks. We drive to work in computer equipped cars, and find our way with global positioning devices. We spend our days connecting to the world through computer...
by Lakeshore Branding | Jan 6, 2013 | Small Business, Social Media
LinkedIn has both similarities and differences with other social network sites, and that means there are some things that will be familiar and other things that are unknown as well. It’s important that you embrace the difference of LinkedIn from other social networks...
by Lakeshore Branding | Jan 4, 2013 | Internet Marketing, SEO, Small Business
Running a small business is no easy task and you need to ensure that you stay relevant in such competitive times. The idea of attracting people to your online presence needs to be given top priority. The right SEO tools can keep you far ahead of your local competition...