How To Lose Business And Alienate Mobile Audiences

To say that we’re in the midst of a mobile revolution would actually be pretty inaccurate – it has already happened. Smartphone and tablet PC saturation across most of the world’s leading markets is heading toward total, which means a monumental opportunity for those...

5 Creative Ways to Engage Customers Online

Interfacing with customers in the virtual arena may seem easy simply because your business has access to such a huge consumer market. Unlike running a brick-and-mortar store that only really caters to people within a limited geographic region, operating a business in...

How to Increase Your Google+ Engagement

Google + may not have the mass appeal of Facebook and Twitter, but it does have another benefit – the backing of the largest search engine in the world and the one most marketers and people rely on daily. Improving your Google+ presence and engaging more people is a...

5 Tips for Running a Successful Restaurant Promotion Online

Taking your business into the online arena is a complex undertaking. Not only will you have to create and maintain a website, and potentially an on-site blog, but you also have to engage in SEO in order to ensure that consumers find your site, participate in social...

How to Improve Response for Your Direct Mail Marketing Efforts

These days, with email and instant messaging, the only physical mail we get seems to be junk mail. But if you are a business trying to market your goods or services, how do you separate your advertising materials from the rest of the junk mail that people find piled...

5 Essential SEO Tips for Startup Websites

SEO, or search engine optimization, is a bit of a mythical entity when it comes to having a website these days. Most people hear it all the time, but they still don't know what it is. They might know what it is supposed to do, but they don't understand some of the...

Inventive Ideas: Marketing Your Lightbulb Moment

You have an idea for the next iPhone, virtual reality machine, or maybe even a new kind of T.V. Maybe you've invented a piece of software that promises to revolutionize the way we surf the web, do personal budgeting, or how we interact with our environment. Whatever...