by Lakeshore Branding | Feb 19, 2013 | SEO, Small Business, Social Media
Companies that publish through their blog, who invest in content marketing or use SEO to bring in business, are losing out by not taking advantage of authorship. Authorship is basically Google’s way of allocating content back to the original author. The goal of...
by Lakeshore Branding | Feb 19, 2013 | Internet Marketing, Social Media
Nowadays, Social media marketing is seen as an integral part in the promotion of business on the internet. Many leading businesses are becoming interested in social media websites to to expand their reach and increase their sales. Social media sites like Facebook,...
by Lakeshore Branding | Feb 18, 2013 | Internet Marketing, Small Business
Building a memorable and effective brand image for your business will attract customers and increase chances of loyalty. People are aching to believe in a product or service. Unfortunately, the “us vs. them” attitude is a growing trend. The result?...
by Lakeshore Branding | Feb 18, 2013 | Blogging, Internet Marketing, Small Business
A blog can be a powerful tool for your business and could assist you in moving your products or services. The key is a subtle marketing strategy that engages readers, potential customers or clients in a way that they don’t feel as though they’re being...
by Lakeshore Branding | Feb 16, 2013 | SEO, Small Business
Whether you are a large business, small business or even self-employed, how often do you give your business reputation a thought? Unfortunately, too many companies wait until a red flag surfaces to do something about their reputation, which oftentimes can be a moment...