The last few days I utilized the new search engine Bing. I was skeptical at first of the new Microsoft product but was quickly impressed with the raw power of this new “decision” engine as they are branding it. I took notes in search results compared to yahoo and Google and I am going to share some of my insights into what I discovered (and opinions) 1. Bing has a better image search, I like the pop out feature to see the image a bit larger as well as the amount of images that are returned on the first page. It looks like they use “citations” to determine the image and do not have as much focus on alt and title tags. As webmasters have used images as an opportunity to put more keywords into the meta data, Google images has become less relevant. 2. Bing is showing favor to major websites, they are not showing site links except for – Read the full article
When it comes to Search Engine Optimization (SEO), everybody wants to be on the same page: Page One. And why not? The benefits of consistently showing up first on Google, Bing, Yahoo!, Ask, and other search engines are obvious. Businesses of all sizes and across all industries recognize the value and benefits of an optimized site, such as: increased number of visitors. Better brand recognition. Potentially higher transactions and sales, and potentially increased market share. Nowadays, you can’t afford not to optimize. One of Lakeshore Branding’s core strengths is Search Engine Optimization. We work step-by-step in a process that’s proven its success with our previous clients. We look at your on-page optimization and link development strategies. We study your competition. We customize our SEO packages to cater to your specific needs, goals, and budget. And we make sure that we deliver organic results consistently, so that at the end of the day you enjoy the edge that you need to – Read the full article
Before the Internet, businesses used to include their listings in local business directories. Remember the Yellow Pages or the Blue Book? You might think they’re old-fashioned now, but actually this process of finding local businesses simply evolved into online local business listings. Search engines are showing local business results that specify industry specialties with a geographic focus, which are getting more and more precise every single day. And you know what? Local search is poised to become even bigger, thanks to the continued growth of online maps, mobile browsing, local search engines, city guides, online review sites, and geo-location services (like Facebook Check-Ins, Foursquare, Google Places, etc.). Local Search and Local SEO All these make local search or local business SEO a must for your business. Whether you like it or not, you have to get listed. Lakeshore Branding is ready to help. Our team optimizes your local search information and listings, so that when customers conduct a local search, – Read the full article
Pay-per-click (PPC) online advertising is the most effective way to get immediate results from Internet search engines. It also happens to be one of our specialties here at Lakeshore Branding. Our team of AdWords Certified Professionals helps you plan, create, manage, execute and optimize your online ads. Attuned to the trends of the Web, we can even manage your listings and placements on Google AdWords, Yahoo! Search Marketing, Microsoft adCenter, Facebook, Twitter, LinkedIn, and AdBrite, among other advertising marketplaces. Our goal is simple: drive conversions to your business. From budget planning and creative execution to optimization and demographic targeting, our online advertising management service helps you leverage the Internet to grow your business. Let Lakeshore Branding be your online advertising agency — because more than out-of-the-box creativity, you need in-the-know expertise. Drive an Increase Conversions Lower Cost per Conversion Minimize your Cost per Click Analytical Analysis Reports
• Chicago Web Design Having a professional looking web design is a necessity in today’s business world. Our web design solutions will give your small business the edge, whether you’re looking for a robust e-commerce platform or a basic brochure website for your company. • Chicago SEO- Search Engine Optimization When potential customers look for services and products you offer online and in search engines, is your website placed properly to drive the maximum leads to your organization? Are the leads you get from Google, Yahoo!, and other search engines converting to sales for your company? Search Engine Optimization makes sure you are getting as many qualified leads as possible. • Online Advertising The world of “New Media” encompasses many facets of advertising, including Google Adwords, Pay-Per-Click networks, and various other online advertising opportunities available to best interact with your target market. • Internet Marketing Lakeshore Branding offers a wide array of internet marketing services to help you or your – Read the full article
The new Search Start up company, Cuil, http://www.cuil.com/, is making news all over the place for claiming to have indexed three times as much of the Internet’s web pages as Google. There results are overly generic and sometimes were extremely unrelavant. And good luck getting a search that is more than two words long completed. A search for “elevateprinting.com” yielded a generic web portal first, “Mr. Lind’s Eath Science Page” second, and “Ms. Nyland’s Trimester Exam Review” third. (http://www.cuil.com/search?q=%22elevateprinting.com%22&sl=long) Surprising to see that elevateprinting.com, Google PR of 3, was no where to be found over three sites that it doesn’t appear Google cared to index. They also claim they need to run significantly fewer relative servers per query than Google. After getting the following error, maybe they should reconsider: No results because of high load… Due to excessive load, our servers didn’t return results. Please try your search again. Overall it seems like they might have the right idea for – Read the full article
Here are the major players in local search engines – you can take the time to set-up accounts with each or find an easier way by using our service. You can find the direct link to the sign up on this listing website. The major players for data is superpages, info-usa and google. • Google• Yahoo• MSN• Yahoo Yellow Pages• AOL Yellow Pages• Verizon SuperPages• Switchboard• YellowPages.com• Sprint Yellow Pages• YP.com• InfoSpace• Local.com• Judy’s Book • True Local• HomeStore.com• Welcome Wagon• Realtor.com• MerchantCircle• Earthlink• 4INFO.net• KUDZU.com• InsiderPages.com• YPCity.com• InformationPages• Info USA• City Search• Axiom
