Headway Themes: A Premium WordPress Theme for Those Who do not Know Code

On October 12th, 2010, wrote:

WordPress is one of the most popular publishing platforms and content management systems CMS) around today, and there’s certainly no shortage of premium WordPress themes on the Web for designers and developers to tinker with. Indeed, WordPress stands out because of its open-source nature, advanced templating system, and excellent plug-in architecture, all of which allow users to do pretty much anything they want to do to their WordPress sites, and customize as much of these as they like — — provided, of course, that they’re good with codes. When something called Headway Themes was launched July of last year, we here at Lakeshore Branding couldn’t help but think, “Oh, here’s another one.” By “another one”, we meant another premium WordPress theme – like WooThemes and Thesis – which, sure enough, would offer almost infinite options for designing, customizing, and fine-tuning WordPress sites, but which only advanced developers and CSS or HTML professionals would understand and be able to use. We – Read the full article

20 WordPress Plugins That Can Boost The Revenue Of Your Blog

On October 8th, 2010, wrote:

Do you have your favorite WordPress plugins? I have a list of more than 10 ones that I install on every blog. Some help me backup easier, some improve the site speed and other plugins show me detailed stats of what people do on my blogs. All these plugins are great. But they are not the most important ones. The most important plugins for every serious blogger are these which help their blog generate revenue. Of course they can’t magically turn your blog into money machine – you still need to work hard and create great content. These plugins however can significantly boost your revenue – by improving the SEO and user interaction, by helping you to sell more ads, or by letting your users share the blog on social networks. Here is a list of the best ones you can install right now: 1. WP e-Commerce Now it’s easy to turn your WordPress blog into a shopping cart. The – Read the full article

Why WordPress is Better Than a Proprietary CMS

On September 1st, 2010, wrote:

Open source content management systems offer a variety of benefits that proprietary CMS fail to deliver. Lower costs, more flexibility and control over your website, community support and other advantages make WordPress a better platform for hosting a website than a proprietary CMS. No Licensing Fees Because the content and design is not proprietary, initial fees when building a website on WordPress are minimal. Downloading and upgrading the software is free, and although some plugins and add-ons cost extra, these fees are generally relatively small. With proprietary CMS websites, there are typically only a few extensions that come standard and adding additional extensions can often involve high licensing and customization costs. Although there may be development costs associated with adding non-standard WordPress capabilities that aren’t available through plugins, these costs are probably much less than what you would pay for a proprietary CMS to develop the same capabilities, and offer the additional benefit of freedom to choose any developer to – Read the full article

We Recommend WordPress and Magento for your CMS

On August 29th, 2010, wrote:

A Content Management System (CMS) is a Web-based tool that makes it easy to change and manage the web copy, imagery, and layout of your website using a Web-based backend. Easy – meaning you no longer have to worry about managing multiple versions of HTML/ Dreamweaver templates (remember those?), since everything’s stored online. Lakeshore Branding leverages the power of two open-source content management systems that have been designed to create, edit, manage, control, and store all the materials you’ll be using for your website. Our recommended systems make the complex a lot simpler and the Internet a lot friendlier. Why open-source? It’s all a matter of opportunity: for lower costs, greater flexibility, better reliability, improved security, smoother collaboration, and more innovation. Because more developers and more programmers can work on open-source projects – compared to the limited few who create proprietary software – the possibilities become limitless. With open-source, Lakeshore Branding continues to develop unique, sophisticated website, the kind you – Read the full article

The Secrets to Optimizing Your Site for Image Search

On May 1st, 2010, wrote:

In one way or another, all Internet marketers have emphasized the importance of SEO (search engine optimization) techniques in growing one’s business and gaining a competitive edge over competitors. However, while some of us have focused well enough on optimizing the text on our websites and blogs, there aren’t as much taking the time to optimize images and photos for search. Lakeshore Branding hopes to change that. Image search, after all, is a feature present in all major search engines. Optimizing your site for that will likely bring in more targeted traffic, more conversions, and more subscribers. That’s because image searchers are usually interested in what a particular product or brand looks like. Want these people to find your site? Focus on optimizing each of your images and they just might rank higher in search results. Use good-quality photos Image search results take the form of thumbnails, so make sure that the images you use on your site have good – Read the full article