So it’s no longer just 60s-era advertising or crime scene investigations where TV is getting material from. The good old tube is also picking up concepts from new avenues and technologies: social media.
After landing a book deal, the popular and witty Twitter serial @ShitMyDadSays was recently picked up by CBS, which intends to produce [...]
Great websites should bring great business value. It should help you grow. Here at Lakeshore Branding we focus on delivering web design and development services that are aligned with your strategy and catered to your needs. We understand that it’s simply not enough that your website looks good; it has to perform even better. That [...]
As a small business owner you may be on a job that is usually reserved for two people or more – and you may be running around more than you ought to. (Doesn’t everyone feel that way?) If only you can split yourself in two! Well, spare yourself with these helpful apps. If you have [...]
Ecommerce is evolving. It’s certainly growing. By the year 2012, ecommerce sales in the US alone are projected to reach $335 billion. As the online customer base continues to grow, so will the number of online stores. Needless to say, it’s an increasingly fierce competition. In order to keep up and ahead of the pace, [...]
The keywords people search for the most on search engines in your niche or industry are not always the most profitable keywords to focus on for your business. This is at the heart of Chris Anderson’s concept of ”the Long Tail” from his groundbreaking 2004 Wired article and his book of the same title released [...]
Internet marketing is generally broken into three areas- Research, Implementation and Tracking.
Research includes using tools such as wordtracker, SEO Book or Google Adwords Keyword Tool. There are dozens of keyword tools to choose from but we like these because they are very easy to use and they supply the information that help us make good [...]
A new reference is available for boilerplate business documents, contract templates, letters, memos, and a bunch of other extremely useful templates. Docstoc.com is the address, it is a site of user submitted documents usually based off real world ones. Its free to use, and they encourage you to upload more professional documents of your own [...]
