Lakeshore BrandingSearch results for 'website loading speed' (page 1 of 63)

Site Speed a Ranking Factor in Google Algorithm

Chris Campbell — Wed, 02 Dec 2009 19:42:25 +0000

At the recent PubCon in Las Vegas, Matt Cutts from Google delivered a presentation on what to expect in the year 2010. One of the bullet points discussed how, over at Google, there has been strong lobbying to introduce a new ranking factor into the algorithm: site speed. Soon, Cutt said, site or page speed may be a factor in the organic ranking algorithm. It can happen as early as next year, although we believe Google has been testing this as part of the algorithm for some time. This is a new insight to how Google determines page rankings. How fast a page loads is already a factor in the AdWords quality score; making it matter in the organic ranking algorithm should reward sites with fast load times, and which use fast servers. Right now there are over 200 ranking factors in the algorithm, each of them weighted differently. And while adding page loading speed to the mix won’t dramatically - Read the full article

Site Speed a Ranking Factor in Google Algorithm is a post from: Lakeshore Branding

17 Stunning Mobile WordPress Themes for Optimizing Your Website on Smartphone, iPads and Tablet Screens

Chris Campbell — Fri, 30 Dec 2011 19:35:46 +0000

In an October 2011 report by ComScore, it was found that smartphones and tablets drive nearly 7 percent of digital traffic in the US. The number is bound to increase, especially as increased Wi-Fi availability and mobile broadband adoption continue to drive connectivity. Other key findings in the report include: 116 million people in the US alone are users of mobile media. Nearly half of those who own tablets (such as the Apple iPad) made or completed a purchase using their tablet. Publishers are extending their reach to cross-platform audiences who own smartphones, tablets, and other Web-enabled mobile devices (such as the iPod Touch). What does this all mean? It means that if you’re a publisher, Internet marketer, online advertiser, SEO specialist, social media marketer, online retailer, e-Commerce store owner, blogger, developer, Web designer, etc. – if you, at the very least, have a website that’s meant to showcase your work or help you do business – then you now - Read the full article

17 Stunning Mobile WordPress Themes for Optimizing Your Website on Smartphone, iPads and Tablet Screens is a post from: Lakeshore Branding

What You Need To Know About Google Instant

Brandon Zeman — Wed, 08 Sep 2010 21:10:59 +0000

Earlier today, Google officially announced Google Instant- a real-time search experience that predicts search results as you type. As with most announcements, the long-term impacts are not yet known, but let's look into the important parts.

What You Need To Know About Google Instant is a post from: Lakeshore Branding

Effective Tips to Green Your Website or Blog

Chris Campbell — Fri, 03 Sep 2010 12:22:07 +0000

It can be tough to measure in tangible terms the impact of the Internet on the environment, but this doesn’t mean there isn’t any. As we continue to enhance our presence online and live and work towards the digital, it’s important to note that the environmental costs of using the Web will inevitably rise, too. The heavier the burden will get. If you have a website or blog, you can be sure that it takes plenty of energy to keep that up and running. The infrastructure needed, the electricity used, the data servers and power plants required to keep all the information online 24/7 are only some of the things through which our online goings-on can affect the environment. Start “greening” your own little place on the Web and minimize the Internet’s environment footprint in your own way. Here’s a list of great tips to help you do just that. Go for green web hosting These days there are plenty - Read the full article

Effective Tips to Green Your Website or Blog is a post from: Lakeshore Branding

6 Simple Tips to Improve your Site Speed

Chris Campbell — Mon, 31 May 2010 02:34:13 +0000

The Internet should be fast. At least that’s what Google says. In line with an announcement the search engine made last year, the speed of a website is now officially a ranking factor in Google’s search algorithm. While the new ranking factor impacts very few queries, the change is still a significant development. We here at Lakeshore Branding are all for it. Indeed, the Internet should be fast. It should snap, show, and respond quickly. Whether you’re a small business owner, an Internet marketer, or an e-Commerce retailer, it’s important to understand that the speed at which your site loads can affect the level of engagement that you will have with your audience. Create a page that loads at a snail’s pace, and chances are that you’re shooing visitors and potential clients away. After all, no one wants to wait for a website or a page to load forever. So here’s a list of simple formatting tips to keep your - Read the full article

6 Simple Tips to Improve your Site Speed is a post from: Lakeshore Branding

How to Build a Mobile Version of your Website

Chris Campbell — Tue, 08 Dec 2009 12:23:50 +0000

These days more and more people are accessing the Web through their mobile phones. They’re checking their E-mails, surfing, reading the news, and even shopping – literally “on the go”. Wouldn’t you like to make your website “pops” for mobile? Don’t think it’s an impossible task. Today tools that format your website or blog for mobile phones and smartphones are aplenty. Most of them don’t even require web design or HTML expertise! Let’s take a look at some of them. Really Sweet Tools Mippin: This is a fast and free service that can “mobilize” your website or blog, so long as it has an Atom or RSS feed. It also offers built-in content variety through a list of sites delivered in simple format for the mobile audience. While there aren’t lots of features on Mippin, you’ll still have full control of your logo and branding efforts, as well as access to your traffic and reporting stats. And, to make sure - Read the full article

How to Build a Mobile Version of your Website is a post from: Lakeshore Branding

How SEO Copywriters Can Improve Your Website for Your Customers and the Search Engines

Guest Blogger — Thu, 26 Jan 2012 17:33:38 +0000

When you try and use Internet marketing and blogging to bring in more business, it is essential to think about each word that you publish. Each page of your website needs to have a goal and each blog post must be aimed at achieving the following: Providing readers with information regarding your business and industry Creating a call for action Encouraging sales Working on optimizing the website Providing customer service Building brand recognition Installing trust Fitting all that into a blog post of around 300 to 500 words may seem like a lot but with the help of SEO copywriters, each of your blog posts can achieve all of those goals for you. Working on Web Copy Your website will no doubt be split up into different sections; what they are will depend upon the services and products that you provide. Most websites will have the obligatory Welcome page, About Us page, and the Contact page. These need to be - Read the full article

How SEO Copywriters Can Improve Your Website for Your Customers and the Search Engines is a post from: Lakeshore Branding

Using Current Internet Technology To Improve Your Advertising Campaign

Guest Blogger — Tue, 27 Dec 2011 17:01:23 +0000

The Internet has definitely changed the way we interact with both friends and family and with businesses and consumers, with the Web becoming an important way for companies to target and advertise their products and services to customers. And if you’re looking for great ways to reach out to potential consumers, then the latest raft of current Internet technology could help you. The Internet has become our first port of call when it comes to accessing information, mainly thanks to its speed and ease of use. And with more homes, schools, and businesses making use of online services, online advertising is now big business. Gone are the days of mass print runs and expensive magazine and newspaper spreads. Now, with cable Internet providers offering fast connection speeds, E-mailing and mobile phones have become the new way to communicate. And the advertising and online marketing professionals have seen this change and made sure their campaigns follow suit. Advertising using the Internet has become - Read the full article

Using Current Internet Technology To Improve Your Advertising Campaign is a post from: Lakeshore Branding

E-Commerce: Launching Your Online Business

Guest Blogger — Thu, 01 Dec 2011 17:54:50 +0000

Every business shares a common goal – to survive, grow and prosper. In today’s fast-track competitive world, businesses large and small must turn to new measures in order to evolve, grow or simply stay afloat. Ecommerce website development can offer growth opportunities of enormous proportion for businesses from all sectors. This is mostly due to the advent of highly improved and user friendly web services (Ed’s note: services like our favorite, Magento) available across the web that have literally carved a place in the hearts of online users. As an online business owner, the employment of technological advances in e-Commerce website design can mean the difference between the success and failure of your business objectives. Accordingly, it is important to understand exactly what an ecommerce website is and how to get started with one. Basically, an ecommerce website is a virtual representation of your physical business. Interestingly, most business owners grow to learn that the biggest difference between an ecommerce - Read the full article

E-Commerce: Launching Your Online Business is a post from: Lakeshore Branding

Writing Content for Search Engines and Human Readers

Guest Blogger — Tue, 29 Nov 2011 19:27:15 +0000

As a local business owner, you know exactly how important SEO is for your web presence. What is the use of having a website when you cannot be found anyway? And when it comes to SEO, your online content plays a huge role. However, optimizing your website isn’t as simple as posting your random thoughts on your page. The entire act of creating content for SEO can be so perplexing that even the most internet-savvy business owner may still end up confused. Here are a few tips for creating content which will please not just the search engines but also your human readers. Think about your readers It’s very easy to get caught up in the entire SEO process especially when you get too focused on keywords. Some people think of optimization as an end all, be all that they write content which isn’t pleasing to human readers anymore. They forget that the main reason for why they - Read the full article

Writing Content for Search Engines and Human Readers is a post from: Lakeshore Branding