How Your Brand Benefits From A Positive Online Image

On December 23rd, 2012, wrote:

Many established brands already realize the value of a positive image where their real-world operation is concerned. The way that the public sees a company directly correlates to profit and loss; so the manner in which a business conducts itself, including the products or services it provides, the level of responsibility it exhibits (in regards to workers, the environment, the community, and so on), and the attention it pays to its customers all have the ability to contribute to (or alternately, impair) success. But just because your online presence is virtual doesn’t mean that it can’t have a very real impact on your business. In fact, your virtual reputation may have even more to do with your brand image in this day and age simply because so many people rely on the internet as a source of information and sharing. So it’s important to find ways to ensure that your online image is a positive one. Luckily, there are several – Read the full article