Are you an e-commerce merchant looking for iPhone or iTouch apps to make your life easier, especially on the move? Look no further. There is a wealth of electronic evolution for Apple products that are geared to making your life easier and more fun. Here are my personal favorites. Social Media has taken the Web by storm but it also has a vital place in mobile technology. One of the best ways to keep in contact with your customers, and to maintain a valued relationship, is via social media and there are apps that help you do just that. Take the Meebo, Twitter and Facebook applications to start with. You can share views, news, images and even videos. Check out the Apple App site for a wealth of other social apps that allow all types of possible interaction and functionality. Anyone that cares for their business should care for their customers and using social media is one way to do so. – Read the full article

Online business meetings bring the world to your presentation or discussion. Unfortunately, online business meetings can cost the human element that makes a sales relationship lasting. Let’s discuss the pros and cons of an online business meeting as opposed to booking meeting rooms. Pros of an online business meeting Anywhere, Anytime – Anytime, anywhere, by anyone and to everyone was one of the promises of the Internet. Online business meetings can fulfill that promise. Online presentations can be offered by sales teams around the world, reaching audiences everywhere at once. Economy of Scale – Both the digital broadcasting hardware and receiving hardware in the form of computers have become commonplace, reducing the cost of producing as well as receiving online business meetings. Online meetings also make meetings more affordable to everyone with the hardware to view it. Whether thirty interested experts attend or three thousand potential customers listen in is only a limit of the processing ability of the server. – Read the full article
At this day and age it’s not unusual to be using multiple computers at once – one desktop at home, another at the office, a laptop, a tablet computer, even a mobile phone. But it can be quite tiresome to have to back up or synchronize all your folders and files from these computers – regardless of whether you’re using a USB disk, an external hard drive, or a stack of blank CDs. Sure, E-mailing the files to yourself might be a pretty cool idea (since everything is stored online), but when you’ve done it more times than you can take, and when attaching files takes more time than you actually have, it’s a definite sign that you should be looking for a better solution. Enter Dropbox – a service for automatically syncing, storing, and sharing files online. Launched in late 2008 for Windows, Linux, and Mac, Dropbox makes it simple and easy to access your documents from anywhere, from – Read the full article
What if you could control and monitor your image across all social media? What if you could sign up for all the important social media sites out there and hear all the conversations being made about your business or brand? It sounds like a lot of work, but not if you’ve heard of KnowEm. A few months back we wrote a post that focused on this extremely useful social media service, which, as a kind of username detective, basically helps small business owners, startups, or even enterprises and larger companies check for the use of their brand, product, trademark, personal name, or username instantly on over 400 popular and emerging social networks or social media sites – including Facebook, Twitter, LinkedIn, Foursquare, Multiply, WordPress, MySpace, Formspring, Blogger, Posterous, and many more. KnowEm is a great brand management tool, too. You can grab your name and secure your brand before someone else does – someone who doesn’t have the authority for – Read the full article
When looking for targeted search traffic for your website, there are two popular ways in which to get these results – Organic search, which we believe is the best SEO ever, and PPC, which stands for pay per click advertising – in our case we talk about Google ads. In order to choose which is best for your website you must first understand the advantages and disadvantages of each. PPC is all those ads you see on right column Google, Yahoo and Bing. Webmasters pay a specific amount of money for each click to their website from the various search results or ads placed on websites. With Google, you will find these ads on the right side, at the top of the searches or on web pages. Of course, in order to get the best location on the search page, you will have to pay a higher per click amount. On the good side, you will only pay if someone – Read the full article
Something big is going to happen this October 14 to 16 in Las Vegas. It’s called the BlogWorld & New Media Expo, the first and only tradeshow, conference, and media event created for the rapidly growing industry of blogging and new media. We here at Lakeshore Branding are going to attend the event, but if that’s not enough to convince you to come and join us (it should be more than enough to convince you, though!) then here are the top six reasons why BlogWorld & New Media Expo is a can’t-miss. Money? Influence? Or both?: If you’re a small business owner, Internet marketer, e-Commerce store owner, corporate executive, online journalist, podcaster, broadcaster, or personal or professional blogger who has some form of stake in the web, then surely you’ll have plenty to gain by attending the event and learning more about the top strategies, tools, and technologies used in developing content for the web today. BlogWorld 2010 is where – Read the full article

Webinar – a neologism for “web-based seminar” – is a presentation, lecture, workshop, or seminar that is transmitted over the Web. It can be conducted for different purposes, like lead generation or marketing or training or product demonstration, but one key aspect of any webinar is that it’s interactive. As opposed to webcasts, which are pretty much a one-way thing, webinars usually let attendees comment, ask questions, and share their personal opinions to the host as well as to the other members of the audience. Webinars: who knew that technology would grow this fast and allow us to leverage these neat video conferencing tools today? Yes, it all sounds pretty remarkable. If you’re a small business owner and Internet marketer, we’ll certainly understand if you’re fascinated about what webinars can bring to the business. The question is: do webinars actually work? And will they work for any business or enterprise, regardless of size? Here are several thoughts on webinars as – Read the full article
Reliability, speed, support, and pricing: these are the things that one looks for in a web hosting provider. And while there are plenty of hosts who have put their names and services out into the market, none are perhaps as popular or widely talked about as GoDaddy. You’ve all probably seen the Super Bowl ads. But loving the commercials doesn’t automatically mean being familiar with the product or service. Does GoDaddy live up to the hype? Or are you better off with lesser-known domain registrar and web hosting providers? Services: GoDaddy offers a variety of hosting types – Economy, Deluxe, and Ultimate – each of which comes with unlimited bandwidth. Economy gets you 10 GB of space, 100 E-mail accounts, and 10 MySQL databases. Deluxe, meanwhile, offers the best value with 150 GB of space, 500 E-mails, and 25 MySQL databases. An Ultimate Plan gives you unlimited space, bandwidth, and domains, plus 1,000 E-mail accounts, unlimited databases, and a free – Read the full article