Developing an e-Commerce site is an altogether different challenge from coming up with an official website or company blog. While the latter two are meant – in one way or another – to serve as means of communication and engagement, an e-Commerce site should be built to sell. And sell lots. Anyone who has ever shopped online will know that it takes more than just a piece of shopping cart software to be able to succeed in the online retail game. It also takes more than eye-catching web design or an impressive collection of product shots. Are you an online retailer or a small business owner looking to boost your online sales? To help you understand selling on the Internet, we present this list of traits that every e-Commerce site should have. Easy accessibility and navigation This is an absolute necessity. Your e-Commerce site should be accessible from various types of web browsers – Firefox, Internet Explorer, Google Chrome, Safari, – Read the full article
intern Genevieve’s first day introduction*
Google recently announced its acquisition of AdMob, a leading mobile network that covers the Apple iPhone and other mobile platforms, including Android. The deal was worth $750 million in stock and serves to validate the continued growth of mobile marketing and advertising. Google said that the acquisition of AdMob gives the company more expertise in a market that is expected to grow rapidly over the next several years. Apart from that, however, it solidifies the entry of a major player in mobile marketing, the power, reach, and value of which more and more industry experts are beginning to recognize. After all, despite today’s difficult economic climate, mobile platforms continue to grow. With the move, Google demonstrates how committed and serious the company really is about the mobile advertising and marketing industry. What are other implications of this acquisition? One is the potential money that lies in mobile applications. iPhone, which has an app for almost anything, can encourage developers to – Read the full article
All of us have been busy between our businesses, blogs, side projects, and countless professional & networking events. If you are interested in some of the other blogs we write for, contribute to, or help manage, look no further: GreenWerk’s Green Eco Friendly Bloghttp://www.greenwerkspro.com/blog/This blog covers green and environmentally friendly news from Chicago and around the world. Articles range from Greening up your Office to Local Produce Supplier Recommendations in Chicago. Elevate Printing’s The Perfect Printing Bloghttp://elevateprinting.com/blog/This blog covers topics relating to Digital Wide Format printing, Industry News & Updates, Product Comparisons, and everything else that is going on in the printing industry. DigitalPrinter’s Adventures in Digital Printinghttp://digitalprinter.blogspot.com/This blog covers digital printing news and issues affecting commercial printers, digital printing, photography, graphic design, and fine art reproduction.
