Why You Should Love KnowEm

On October 4th, 2010, wrote:

What if you could control and monitor your image across all social media? What if you could sign up for all the important social media sites out there and hear all the conversations being made about your business or brand? It sounds like a lot of work, but not if you’ve heard of KnowEm. A few months back we wrote a post that focused on this extremely useful social media service, which, as a kind of username detective, basically helps small business owners, startups, or even enterprises and larger companies check for the use of their brand, product, trademark, personal name, or username instantly on over 400 popular and emerging social networks or social media sites – including Facebook, Twitter, LinkedIn, Foursquare, Multiply, WordPress, MySpace, Formspring, Blogger, Posterous, and many more. KnowEm is a great brand management tool, too. You can grab your name and secure your brand before someone else does – someone who doesn’t have the authority for – Read the full article

What You Should Know Before Hiring a Social Media Manager

On June 22nd, 2010, wrote:

Social media marketing is an essential part of many businesses and organizations today – regardless of size. The Internet has grown so much more community-focused, so much more social, that if one were to truly establish and enhance the online presence of a company or brand, there’d be no way of doing it without social media marketing. Sure, to some people, sites like Facebook and Twitter are just a complete waste of time, but without social media sites like these it would be next to impossible to keep up with everything that’s happening online. This is why companies are beginning to recognize the importance of hiring social media managers, social media agencies, social media consultants and strategists. The titles vary, but one thing is clear: if – as a small business owner or an Internet marketer – you want to be able to engage the right way with an online audience and steer the conversation about your brand to the – Read the full article