“Right now, your customers are writing about your products on blogs and recutting your commercials on YouTube. They’re defining you on Wikipendia and ganging up on you on social networking sites like Facebook. These are all elements of a social phenomenon- the groundswell- that has created a permanent shift in the way the world works.” This is written on the book jacket of the book Groundswell, a national bestseller. The social media revolutions is upon us. Several experts claim for it to be the biggest shift in business since the industrial revolution. The change in how we communicate with the public, potential and existing customers is evolving at a pace that has not been seen before with adoption of other technologies. Its a social media revolution. It used to take years to build new media platforms, for radio it was 38 years, television 13 years, the internet 4 years, and the iPod 3 years- each respectively to reach 50 million – Read the full article
A great majority of consumer spending is done over the internet these days. The only trick to getting what you want is being able to find the best product at the best price right away. Most often, online shoppers go to websites that have good reputa…
A great majority of consumer spending is done over the internet these days. All they want is to be able to find the product or service they need without having to scroll through a bunch of useless websites. More often than not, a good website will p…
In-the-know consumers can find just about anything today on the worldwide web. The only trick to getting what you want is being able to find the best product at the best price right away. Most often, online shoppers go to websites that have good rep…
Consumers who are in the know are able to find everything they want from the comfort of their armchairs via the internet. The only trick to this is being able to find exactly what you want quickly, without being sent to some stupid website that has n…
Monday kicked off with a bang as it was announced social network giant Facebook acquired social aggregating site FriendFeed. If you’re unfamiliar with FriendFeed, the free service allows users to add their activity from across the social web and aggregates the activity into one stream. You can follow other people’s streams, much like Twitter. You can also create custom groups to better follow those you care about. So what does this mean? For one, FriendFeed had already influenced changes in Facebook. Likes, anyone? The importance of Facebook making this move is obvious; the stream is king. It will also solidify Facebook as a true center for user’s social activities- not just a place to see what friends are up to. This is good for marketers, small and large alike. With Facebook integrating these features, more and more people will be introduced to these social features who currently don’t use them. The more people sharing their activities, the more we can – Read the full article
Consumers in the know can find just about anything today on the worldwide web. The only trick to getting what you want is being able to find the best product at the best price right away. More often than not, a good website will procure repeat busin…
In-the-know consumers can find just about anything today on the worldwide web. All they want is to be able to find the product or service they need without having to scroll through a bunch of useless websites. More often than not, a good website wil…
