Effective Marketing Strategies For Dentists

On February 12th, 2013, wrote:

Now before we start, let me just clarify that the topic you are about to read is by no means limited to just practitioners of dentistry. I simply chose to make an example from a dentist’s point of view because I just recently visited mine. Now without further adieu, let’s get the ball rolling. Dentists use various marketing strategies to attract new customers, and some of the strategies that are used by dentists are much more effective than others. By using effective marketing and promotional strategies, a dentist can easily and quickly increase the amount of customers that their office has. Local Marketing Dentists can use local marketing strategies which will be effective for promoting a dentist’s services in a certain region. Usually, over 90% of a dentist’s patients are local, so marketing directly to a local population can allow a dentist to reach a massive amount of potential customers. In order to effectively market locally, a dentist should utilize – Read the full article

Social Media Marketing Mistakes You Should Learn From

On January 9th, 2013, wrote:

It is commonly supposed that product optimization is aimed exclusively at promoting products and services in search engines (SEO). In general, it’s a series of actions directed at attracting visitors to your site from search engines. Although search engine optimization is the most important element in promoting your product, nowadays there’s another type of optimization – Social Media Optimization (SMO).Having some negative but still useful and valuable experience connected with SMO, I’d like to share some references and nuances of such methods of optimization with you. For several years already our company has been working in the sphere of collaborative work management software development but, unfortunately, we started our work on social media optimization with a mistake. Some years ago after launching a new marketing campaign of one of our products, we were not able to cope with a wave of negative responses from consumers and, as a result, had to close the campaign. But we noticed that even against the – Read the full article

53 Essential Terms: Internet Marketing and SEO Glossary

On January 7th, 2011, wrote:

In my experience with Internet Marketing and SEO, I have come across a multitude of Internet marketing  and SEO terms.  A lot of these terms usually have very vague or technical definitions that leave you confused and frustrated.  I know how you feel, trust me, I have been there. Fear not, I have compiled a list of internet marketing and SEO keywords in layman’s terms for you people that are new to SEO and internet marketing. 1. Anchor text , anchor link – When you are reading content, and a word is clickable and contains a link. 2. Backlink, back-link – a link from an outside website (outside source) that points back to a website.  (i.e. all the links that connect back to your blog) 3. Broken link – a link that fails to connect to it’s intended destination 4. Cloaking – When a website presents one version of itself to the user and another version to the search engine. – Read the full article