Top 5 Tips on Promoting Your Online Presence Offline

On July 20th, 2010, Ryan Powszok wrote:

Whether or not you’ve been following this Internet marketing blog (which we hope you’ve been), it has now become obvious how huge a role online presence plays in helping businesses succeed. Increase web traffic, generate more sales and opportunities, and increase profits: it’s a simple equation. But it’s also one that can be solved using [...]

Great iPhone Apps for Managing Your SEO Campaign

On July 6th, 2010, Ryan Powszok wrote:

Do you find yourself always on the go, having to work – literally – from your Apple iPhone? Don’t worry. Running around doesn’t mean you cannot accomplish the tasks needed to manage your SEO campaign – as long, of course, as you have one of today’s most sought-after mobile gadgets. We’ve talked before of great [...]

What You Should Know Before Hiring a Social Media Manager

On June 22nd, 2010, Ryan Powszok wrote:

Social media marketing is an essential part of many businesses and organizations today – regardless of size. The Internet has grown so much more community-focused, so much more social, that if one were to truly establish and enhance the online presence of a company or brand, there’d be no way of doing it without social [...]

7 Tips on Writing Irresistible Subject Lines for your E-mail Campaign

On June 8th, 2010, Ryan Powszok wrote:

An E-mail marketing campaign is a great, cost-effective way to communicate your messages to a target audience – but only, of course, if you get them to actually open the E-mails that have come from you. Which isn’t guaranteed: sometimes you spend hours crafting a message for your campaign and when it finally gets to [...]

Should You Advertise on Bing?

On June 1st, 2010, Ryan Powszok wrote:

Unless you’ve been living under a rock or haven’t touched a computer at all for two years, you would know by now that Microsoft has rebranded their MSN search engine to a product called Bing. It’s the company’s answer to Google, the search giant that owns a large part of the market share and which [...]

Why You Should Outsource Content Creation and Copywriting

On May 14th, 2010, Ryan Powszok wrote:

One of the more interesting trends in Internet marketing today is the idea of outsourcing content creation and copywriting. Here’s how it works: you run a small business, you become too busy with work, and on top of that – as though your calendar wasn’t crazy enough, as though you actually had time – you [...]

Top 7 Tips on How to Retain Your Twitter Followers

On May 7th, 2010, Ryan Powszok wrote:

It’s one thing to get a lot of followers on Twitter; it’s another to be able to retain them and keep them engaged and interested. To be followed is not enough, especially if you’re a small business owner looking to maximize the long-term value of the social microblogging site for your company or brand. You’ll [...]

How Facebook Connect Can Help Your Business Blog

On April 12th, 2010, Ryan Powszok wrote:

It’s great to have your own blog to support your main website: you can keep updating it with new content and engage with a community of readers. But what if that community isn’t growing or responding as you had hoped, no matter how great and fresh your content is? Don’t worry: an increase in engagement [...]