5 SEO Challenges Facing Large Ecommerce Websites

On October 29th, 2012, wrote:

SEO is challenging no matter what type of website you have. As the web marketplace becomes increasingly competitive, you have to be at the top of your game to compete. In particular, large ecommerce websites face a number of SEO challenges. We explore 5 of those challenges here. 1. Unintentional Duplicate Content Nowhere is the issue of unintentional duplicate content more prevalent than on ecommerce websites with lots of products and categories. A common issue is on sites where the category name is in a product URL have products in multiple categories. It’s common to see the same product (with the same content) at multiple URLs. Another common issue is when a large website enables users to sort category pages by price, best selling or other features. What it effectively means is that a user going to category A and then changing to ‘sort by price’ is seeing the same content in a different order. But on some sites, this – Read the full article