YouTube recently introduced new features that give generations of video content creators new ways to connect with billions of viewers every day.
The first is YouTube Direct, an open-source tool that lets users embed the upload functionality of YouTube directly into their own sites. YouTube Direct is designed to bridge closer connections between individual users [...]
Looking to stretch your advertising dollars? Try implementing a PPC (pay per click) campaign. It’s cheap. It’s ideal for small businesses. It’s not as costly as producing a full-blown advertising or Internet marketing campaign. It’s also can be very effective if executed correctly.
Getting your money’s worth on PPC advertising means coming up first [...]
So you’re thinking of implementing an E-mail campaign. The challenge is obvious: what can you really do to make sure that those E-mails get opened and read before they’re sent to trash? Cool, sleek graphics? A hard-to-resist subject line? Persuasive copy?
Below we explore more tips and strategies for creating a successful E-mail campaign. Of [...]
It is tough to sell these days – even tougher if you try to do it online. It’s not just the similar businesses and stores in the neighborhood you would suddenly be competing against. Take it online, and you’re competing against the whole world. But times are changing, and often your online presence is critical [...]
Lakeshore Branding is often in need of talented, dedicated, team players to help us serve the growing Internet marketing and web development marketplace. All applications are reviewed and kept on file for review in current or future career opportunities.
HTML/CSS Front End Developer
Lakeshore Branding is a small digital marketing agency that is currently located in Lincoln Park, but moving to [...]
“LakeShore Branding, specifically Chris Cambell, developed and maintained the web site for the Greater Homewood Party. They took a very plain web site and provided a top notch web site including a photo gallery, video and updated content as soon as it was sent to them. We received many compliments on the web site and [...]
Yelp, the business review website, is once again in the news for some slightly unethical accusations.
For $299 per month, Yelp will replace negative reviews with more positive ones of your choosing. You can essentially bury these bad reviews. Personally, at just under $300, I can think of a lot better uses for a small business.
Read [...]
The new Search Start up company, Cuil, http://www.cuil.com/, is making news all over the place for claiming to have indexed three times as much of the Internet’s web pages as Google. There results are overly generic and sometimes were extremely unrelavant. And good luck getting a search that is more than two words long completed.
A [...]
