Location Applications: Privacy vs. Value to Users

On September 7th, 2010, Charlotte Dretler wrote:

With the recent launch of Facebook Places, many social media users and experts are debating the utility of location-based applications compared with the privacy concerns associated with services like Places, Gowalla, Foursquare, and Yelp. While Foursquare, Gowalla and Yelp location applications have gained popularity over the past year, Facebook Places is bringing location services to [...]

Privacy Policy

On July 1st, 2009, Chris Campbell wrote:

Lakeshore Branding, Inc (“Lakeshore Branding”) wants to make your experience as enjoyable and rewarding as possible by making sure you can use our vast array of information, tools, and opportunities with complete confidence. Please read the following to learn more about our privacy policy. What This Privacy Policy Covers This policy covers how Lakeshore Branding [...]

What Makes a Good E-Commerce Site?

On June 15th, 2010, Ryan Powszok wrote:

Developing an e-Commerce site is an altogether different challenge from coming up with an official website or company blog. While the latter two are meant – in one way or another – to serve as means of communication and engagement, an e-Commerce site should be built to sell. And sell lots. Anyone who has ever [...]

Top 7 Tips on How to Retain Your Twitter Followers

On May 7th, 2010, Ryan Powszok wrote:

It’s one thing to get a lot of followers on Twitter; it’s another to be able to retain them and keep them engaged and interested. To be followed is not enough, especially if you’re a small business owner looking to maximize the long-term value of the social microblogging site for your company or brand. You’ll [...]

Implementing a Social Media Policy in the Workplace

On November 23rd, 2009, Chris Campbell wrote:

Do you know that 54% of CIOs ban the use of social media in the workplace? “Wow” was our first reaction, too. A bunch of Web 2.0 marketers are of course prone to advocate the merits of using blogs and sites like Facebook, Twitter, Plurk, and YouTube in efforts to help businesses grow. But like [...]