The Importance Of A Marketing Strategy; ‘Get Some Nuts!’

On March 5th, 2013, wrote:

As tragic as it seems, marketing slogans and taglines have worked their way into our lives, to the point where many of us find ourselves quoting these famous slogans; from Snickers utilizing our obsession with Mr T and telling us in no uncertain terms to (and I quote) ‘Get Some Nuts’ to Tesco telling us that ‘Every Little Helps’ and Coco Cola signifying the start of Christmas with their famous Coco Cola lorry. The connection that we as an audience have with these brands is unprecedented, and while small businesses may believe that this kind of exposure is out of their league – a marketing strategy is still very important, and could prove very fruitful. So why is a marketing strategy important? The answer is simple, it helps you to understand your business and your target audience, working and developing channels to pinpoint the best way to target and appeal directly to them. For many businesses the thought of planning – Read the full article

Internet Marketing: Ways To Make Your Small Business Big

On December 2nd, 2012, wrote:

The small businesses are now getting bigger and better using different internet marketing strategies. The basic reason of this growth is the huge amount of opportunities the small business owners get to attract their potential consumers. Right from the options like PPC, SEO, blogging, online ads, email, and social media, the small business marketer’s opportunity to interact with their customers and prospects is simply overwhelming. On the other side, the consumers too have received enough opportunity to understand and compare different products or services that are promoted using internet marketing strategies. Growth comes with inbound marketing strategies With the traditional approach, internet marketing for small size business groups was simply based on the idea that companies were the only source of information about their brand. Secondly, it also said that the prospective consumers could only be attracted by old methods of direct marketing and advertising (also called outbound marketing). However, with modern ways of internet marketing and social media, things have – Read the full article