Magento is an ecommerce script which is said to be more authoritative for ecommerce and was developed by Varien. Magento uses Zend PHP and MYSQL databases and is said to be an open source program. It is said to be more flexible in nature along with the modular structure and is totally capable of being scaled and also possesses a vast range of management options which most of the users of magento are fond of. Magento is more superior in nature and presents your products in a very powerful manner. You can create your products catalog easily and also manage it. Varien previously worked with osCommerce and they intended to diverge osCommerce but then decided to redraft and rephrase it and hence it resulted in the formation of Magento. Magento was started to develop in 2007 and in the month of august in the same year, a public beta version was announced and in 2010, Magento mobile was made available – Read the full article
When it comes to e-commerce, Magento has really staked its claim as the most modern and widely used e-commerce platform. Magento is perfect for e-commerce businesses that want to have a strong online store presence. We scoured the web to find 38 of the most beautiful premium Magento Themes. Here is a great list for anyone that might be interested in upgrading their current Magento based site or for someone that wants to open an ecommerce site. Either way, these themes are beautiful to look at, so even if you don’t end up using any of them, you can definitely get some inspiration. We compiled these themes from a wide range of websites & believe we have accrued a well rounded collection of some of the best and most beautiful Magento themes. They are all organized according to the website that sells them. Enjoy! Boutique – Magento Theme $80 Demo Buy Sheets Magento Commerce Theme $90 Demo Buy T-Shirt Store – Read the full article
In the world of e-commerce, Magento is king. Lauded as “the leading e-commerce platform provider,” Magento is the front runner for businesses looking to reach their online customers. However, with the current acceleration of the smartphone and their apps, a new buying phenomena has emerged, Mobile Commerce, or m-commerce. M-commerce can be defined as the process of conducting commerce by transferring ownership of goods or services via a mobile device. With the exponential growth of m-commerce, it is imperative your products be available for purchase at your customers’ fingertips 24/7. While your competitors fight for market share in e-commerce, your brand can get a leg up on the competition using Magento for Mobile. Your customers and potential customers may not always be near a computer, but they will always be near their phones. In just a few easy steps, you can leverage m-commerce using Magento themes for Mobile. It comes at an extremely reasonable monthly fee, with the option for full technical management by – Read the full article
Magento is, perhaps, today’s most evolved e-Commerce platform. If you’ve been reading this blog, then you’ll know by now how much we here at Lakeshore Branding love the solution. Magento e-Commerce’s flexibility, rich feature set, SEO-friendly capabilities, and comprehensive merchandising and marketing features make it an ideal platform of online stores and sellers (regardless of size) as well as for shoppers (regardless of demographic or budget). Looking to design, develop, implement, or fully customize your own Magento-powered store? Don’t worry yourself sick trying to figure it out by yourself. (Newbie-ness doesn’t have to be so awful.) There’s a bunch of Magento e-Commerce books – by Varien, the official developer, and by independent programmers and designers – that should help you every step of the way, no matter your level of skill and expertise in Magento. Yes, books: these are still as good an educational tool as any. We’ve compiled a list of the best of them. Take a look: Magento – Read the full article
PCI compliance refers to the set of requirements under the Payment Card Industry Data Security Standard (PCI DSS), which mandates that all companies that process, store, or transmit credit card information adhere to these guidelines to maintain a secure payment environment. PCI DSS was constructed by the Payment Card Industry Security Standards Council, an independent group created by the major payment card brands (Visa, MasterCard, American Express, Discover, and JCB). PCI DSS governs all businesses and organizations that accept, transmit, or store payment cardholder data, regardless of company size or number of transactions. Furthermore, organizations that use third-party payment card processors still have to meet the PCI compliance guidelines, even though third-party processors may cut down on risk exposure and reduce the effort to validate compliance. Small to medium sized business must satisfy a number of requirements in order to be PCI compliant. While meeting these constraints may seem tedious and difficult, the consequences of failing to be PCI compliant – Read the full article
A Content Management System (CMS) is a Web-based tool that makes it easy to change and manage the web copy, imagery, and layout of your website using a Web-based backend. Easy – meaning you no longer have to worry about managing multiple versions of HTML/ Dreamweaver templates (remember those?), since everything’s stored online. Lakeshore Branding leverages the power of two open-source content management systems that have been designed to create, edit, manage, control, and store all the materials you’ll be using for your website. Our recommended systems make the complex a lot simpler and the Internet a lot friendlier. Why open-source? It’s all a matter of opportunity: for lower costs, greater flexibility, better reliability, improved security, smoother collaboration, and more innovation. Because more developers and more programmers can work on open-source projects – compared to the limited few who create proprietary software – the possibilities become limitless. With open-source, Lakeshore Branding continues to develop unique, sophisticated website, the kind you – Read the full article
Magento’s ecommerce application has become one of the most popular content management systems for online retailers. Magento sites range from fashion designers to eco-friendly appliances to publications, and the platform hosts small businesses and major corporations alike. We’ve compiled a list of some noteworthy Magento users. Check out the snapshots of their beautiful online stores, which showcase Magento’s range of design capabilities. Breville Cynthia Rowley Fred Perry Gap shop.mgm.com – the official online store of MGM studios Oliver Peoples Olive & Myrtle Skype Time Out – city travel guides Toms Shoes This is a post written by our marketing intern Charlotte Dretler
Design is one thing. Development is another. The best and biggest in the ecommerce industry know the difference between the two, and so do we. That’s why here at Lakeshore Branding we focus on delivering the expertise, creative talent, technology, and savvy needed to make your ecommerce site not only look good, but drive your business. We bring value not just in terms of awesome color schemes, shiny new logos, and inspired designs, but also in terms of higher traffic, cost-efficient management, and increased revenue. We use Magento eCommerce as our platform for growth: the leading ecommerce content management system today. By leveraging the flexibility, scalability, and robust features of Magento, we are able to provide you with full-service solutions and technologies attuned to the trends and demands of the growing ecommerce industry. Why Magento? Our expertise in Magento, simply put, increases your presence online and grows your sales. Using this powerful ecommerce solution, we can develop your website with – Read the full article
