Hard-pressed for time and money? That doesn’t excuse you from doing SEO. Now that small and medium businesses all over the world are learning the nuances of search engine optimization and paying greater attention to search marketing, you can’t let yourself fall behind. You’ve got to work hard – and work smart. Don’t make these [...]
Looking to stretch your advertising dollars? Try implementing a PPC (pay per click) campaign. It’s cheap. It’s ideal for small businesses. It’s not as costly as producing a full-blown advertising or Internet marketing campaign. It’s also can be very effective if executed correctly. Getting your money’s worth on PPC advertising means coming up first with [...]
The holiday season is right around the corner – and with it, shopping galore. Are you ready for Christmas? Is your E-commerce site optimized for maximum sales? People will certainly be looking up holiday items and ideas on the Internet, and – to help you gain greater visibility and maximize search traffic – we’ve come [...]
Looking to boost local traffic to your site? It’s a must these days, especially if you’re a small business. Getting listed puts you on the online map. Optimizing that listing lets your customers and potentials know where and how to find you. Local SEO: it’s all about getting local consumers in the door and the [...]
The following video contains really buff dudes dancing without their shirts on. If that’s not your cup of tea, please click away. Meet the Men of Lakeshore Branding As you can see, sometimes things get a little wild in our office, with our team of studs. In the video is Ryan, our Creative Director, Michael, [...]
Running a small business? Make it stand out like a great empire – or a great mom-and-pop empire – without paying for the cost of a large-scale project. You can do this by increasing your online visibility and building your own small business website. It’s not automatic, though. The mere existence of a website doesn’t [...]
Many Internet marketing experts have said that “content is king”. If so, Lakeshore Branding is your army and navy. And we’re here to help you conquer the competitive battlefield, that is the online marketplace. We have an array of content creation services designed to help you make a powerful impact on the web and trigger [...]
It’s easy to promote your business on your own website and advertise your own product. The big challenge lies in getting other people to talk about you. It certainly would be rewarding if the buzz that you generate comes from someone else: partners, marketers, online publishers, bloggers, and affiliates. You can make that happen. With [...]
