Deadlines are a part of every freelancer’s daily grind. But not everyone can honor timelines graciously. Most freelance writers, bloggers, Internet marketers, and SEO professionals hustle up to meet deadlines and end up botching their assignments. This can cause you to make mistakes and also gets you mentally exhausted. In addition, the work churned out is often low in quality. If you are having hard time meeting your timelines, here are a few tricks that can help you set things right. 1. Create a time table This is the most important part of getting an assignment done on time. Break up the work into specific tasks and mete out time for each activity. You can create a detailed timetable with hourly tasks or just make a rough weekly sketch. Create a checklist of all tasks and tick each one when you complete it. Thus, you will know how much work is done and what is still pending. 2. Understand your – Read the full article
One of the more interesting trends in Internet marketing today is the idea of outsourcing content creation and copywriting. Here’s how it works: you run a small business, you become too busy with work, and on top of that – as though your calendar wasn’t crazy enough, as though you actually had time – you find yourself having to refresh your website or company blog with new, engaging content. You have to meet the demand for new, diverse information about your product, your brand, your industry. And you’re not even a writer by profession. One can only do so much, right? If only you can leave the writing to those who do it for a living. Enter your team of freelance writers, eager to develop content and copy for your site. They may be regular readers of your blog, looking to contribute their own content; they may be freelancing neighbors from just around the corner; or they may come from – Read the full article
Many Internet marketing experts have said that “content is king”. If so, Lakeshore Branding is your army and navy. And we’re here to help you conquer the competitive battlefield: that is, the online marketplace. We have an array of content creation services designed to help you make a powerful impact on the web and trigger your business success. Our strategy isn’t purely linguistic – we are driven not only to write with accuracy, clarity, and creativity, but also with awareness of what works for your target online audience. We develop original, informative, and attention-catching content that serve as an extension of your brand, and we optimize these in a way that brings in qualified traffic to your website, either from search engines or from other authority sites related to your industry. Our areas of expertise include SEO writing, social media communications, online advertising copy, online press releases, and website content. Our content creation services include: Website Content Development Blog Development – Read the full article
In-the-know consumers are able to find everything they want from the comfort of their armchairs via the internet. The only trick to this is being able to find exactly what you want quickly, without being sent to some stupid website that has nothing t…
Great content comes from great authors. At least that’s what Google thinks. That’s why, in an effort to recognize the people who write original stuff on the Web, the search engine company has recently rolled out a new authorship markup feature. “(It’s) a way to connect authors with their content on the Web,” wrote Google software engineer Othar Hansson in a company blog post. “We’re experimenting with using this data to help people find content from great authors in our search results.” It gets a little technical, but the development is in line with Google’s attempt to encourage more original content to be published on the Web, all while minimizing the influence and performance of low-quality content (from content farms) in search results. Google’s support for authorship markup extends to include: Prominently displaying the names of authors of articles within search results Enabling people to use Google search results to learn more about, find other works by, or contact and – Read the full article
Writing content for your website, company blog, and social media networks? Unleash your inner comic. If you don’t have one, hire a writer who has one. That’s because a great sense of humor will go far in helping you get noticed on the Web. Sure, your brand may be as serious as serious can get. Maybe you’re in the business of selling insurance, or dental services, or something of the sort that makes you sit straight up in boardroom meetings, wear a crisp suit to work every day, and conclude that funny does not bode well for the bottom line. But in the age of the Internet, in the vast and competitive landscape known as social media, it’s probably a good idea to take a cue from those who can make people laugh. Why? Because humor lengthens the attention span: Thanks in part to Twitter and to our link-clicking habits, Web content has been reduced to a matter of 140-character – Read the full article
Establishing – or enhancing – the presence of your business online will require a lot of text. Let’s see: website copy (with multiple pages), product and service descriptions, blog entries, tweets, Facebook wall posts, E-mail newsletters, pay-per-click ads, etc. So who’s going to do all that writing? Hire a web content writer. That’s the simplest solution, right? It’s also one of the most efficient. You hire the writer for a specific content creation project, maybe even an outsourced writer from offshore. It’s cost-effective, and you’re also able to free up a lot of time for yourself – time that you can spend focusing on running and growing your business, as opposed to playing the role of a copywriter or communication agency. Before you handpick a writer, though, you have to make sure that he or she is your best candidate. An interview may even be necessary. The most important thing, of course, is that the writer has what it takes – Read the full article
In-the-know consumers can find just about anything today on the worldwide web. All they want is to be able to find the product or service they need without having to scroll through a bunch of useless websites. Most often, online shoppers go to websi…
