In the book The Tipping Point the author, Malcolm Gladwell, describes it as the little changes that can have big effects; when small numbers of people start behaving differently, that behavior can ripple outward until a critical mass or “tipping point” is reached, changing the world.
I have been lucky enough to be involved [...]
I wrote a post about social media monitoring last week and in the news today is a Chicago company that is suing one of their tenants for $50,000.
This lawsuit is already making waves at popular social media news site- mashable. Within the first two hours of the story being posted their are about 900 [...]
States have been trying for years to find ways to collect taxes from online sales, which continue to grow at a rate of about 10 percent a year. States are now losing out on $20 billion annually in taxes they would be collecting if all online sales were happening in physical stores. The Illinois Department [...]
Many have said that the business world is a dog-eat-dog one, but at the Coleman Entrepreneurship Center in DePaul University, success is a thing that’s meant to be shared and taught.
Founded in 2003 by Dr. Harold Welsch, the Coleman Entrepreneurship Center is a business outreach center and an extension of DePaul’s highly acclaimed academic [...]
In its effort to bring together today’s most dynamic business leaders and entrepreneurs, Business Network Chicago (BNC) is holding a panel discussion on Wednesday morning to help business owners and professionals establish themselves and foster successful relationships in the city’s business community.
Entitled “Panel Discussion on What does it take to run a small [...]
An Internet marketing summit featuring the best talent from the Chicago and Milwaukee areas, and which focuses particularly on search marketing and social media, is poised to become one of the most talked-about events in Wisconsin this February.
Dubbed “Think Tank Live!”, the summit brings together several of the most dynamic and talented Internet marketers [...]
At Lakeshore Branding we believe in the triple bottom line philosophy, the phrase was first coined in 1994 by John Elkington, the founder of a British consultancy called SustainAbility. His argument was that companies should be preparing three different (and quite separate) bottom lines. One is the traditional measure of corporate profit—the “bottom line” of [...]
The most beautiful websites aren’t necessarily the most hardworking. That’s why at Lakeshore Branding we’ve put together scalable solutions for web design and development, putting your website in a position to get real results. It’s not, after all, to have just stunning graphics and shiny new logos.
We’re passionate about results, and by results we [...]
