Lakeshore Branding is offering an unheard of special that is first of it’s kind for a web design company. We are offering a 20% Black Friday Discount on our web design, social media or online marketing service for new clients that contact us today through cyber Monday. Our office is only open for a few hours today, but you can email us, submit a request, give us a call on Monday at (312) 299-0038 or even send us a tweet on twitter to take advantage of this blowout sale! The Details for this HOT Deal Valid only for new clients who submit a request for a proposal today to Monday, November 30th by Midnight. Once proposal is received you will have up to 14 days to approve the agreement to take advantage of this special price. Not valid for existing clients, discount can not be applied to existing proposal or agreements. New client is defined as someone who has not – Read the full article
Hello digital world, welcome to Friday! Usually I try to bring you something SEO heavy or content pertaining to digital marketing. However, since Friday’s are fun and usually we’re shut off from work by 11am, I thought I would bring you guys something fun and hilarious. First off, I realize throwback is usually used with Thursdays, but do you realize how few words start with the letter F? (Scrabble Heros chime in please) For my very first Throwback Friday, I want to show you something I happened to stumble upon a few weeks ago. It is an old outdated website that hasn’t changed since Bill Clinton was President!! Now you’re probably thinking, “Ok this is probably some website for a failed business or congressmen who lost an election.” You are wrong. I present to you… Space Jam With the quality websites we see today it’s nostalgic to see websites like this that could have been made with Angelfire or Geocities. Enjoy your – Read the full article
So yesterday we decided to venture out and try our luck with the large herds of people venturing out for the door buster sales on black Friday. It is traditionally the day when retailers go from the red to black (profit). After some discussions we decided to start our journey at the local outlet mall, which opened at midnight. Yes, they were open for 24 hours on Friday. I was unsure what to expect, all of the group were virgin “busters.” The mall had the same jumpstart last year and people were packed up for miles on the expressway. We decided to start a little later to avoid the large group, heck they weren’t giving anything away. We woke up at 4 am, even Grandma Verge who is 86 made it out for her first bust. We walked into the first store just before 5am and it was jamming. All I could think to myself was I as nuts as – Read the full article
We all know that in this modern world, online marketing is growing at a rapid rate. We are the information generation and have it all at our fingertips. This has been further advanced by having smartphones at our disposal, all day every day. Hence, the growth of mobile marketing has been very evident over the past few years and there is every indication that it will continue to grow. On the Rise This year, mobile marketing spending is expected to increase by over 75% with mobile ad spending reaching over $1.1 billion; it is expected to reach $2.3 billion in 2013: a staggering amount to say the least, and a clear indication that the trend is only just beginning. There are more than 370,000,000 iOS and Android devices floating around out there with over a million activated every day. And to top this off a study has shown that by 2013, 80% of major U.S. brands will be using mobile – Read the full article
If you’re going to ask us here at Lakeshore Branding which e-commerce platform we would recommend, there’s one answer: Magento. Why? Because it’s loaded with powerful features to help you drive sales: features like product browsing, analytics and reporting, catalog and order management, secure checkout, international support, and an array of marketing promotions and tools. (You can find out more about the platform here.) We’ll understand, though, if you choose to go with something else. Hey, to each his own, right? And there are loads of e-commerce solutions and shopping cart systems to choose from. One of these is OpenCart, an open-source e-commerce platform that’s as feature-rich, easy-to-use, and search-engine-friendly as Magento. Frankly, you won’t go wrong with either. We’ll even help you out developing your online store if you like. Anyway, like Magento, OpenCart also enables you to customize the way your online store looks and works. Because it’s an “out-of-the-box” solution, you can just install it, choose your – Read the full article
Quirky, peculiar and sometimes downright outrageous, soft drink advertisements have often courted controversy due to a trend towards off-the- wall campaigns. Shock tactics and unconventional subject matter are all part and parcel of reeling in the much-sought-after youth market. We take a closer look at some of the weird and wonderful soft drink TV ads that have brightened up our screens over the years, including the good, the bad, and the out-and-out freakish. Tango Tomfoolery Tango Advert – Scotsman (1994)Video Credit Ever since the Nineties, Tango ads have been characterised by their deliberate wackiness. The whimsy originated from the first ‘You Know When You’ve Been Tango’d’ ad, which showed a Tango-drinker being slapped around the face by a little round orange man, accompanied by a mock-commentary from pseudo sports-pundits. The ad came up against complaints due to an unfortunate playground copycat craze, so the ad was altered to replace the contentious slap with an extravagant kiss. Over time, the ads – Read the full article
As writers, we love what we do. (Right?) We are able to put information, ideas, and opinions in print to help our readers. As a bonus, we get paid for it. It doesn’t matter what our style is; formal, editorial, or whimsical, our words can send a powerful message to readers. And if we want to capture and hold our audience’s attention, we know that a compelling message with strong headlines and a decent flow of ideas are a must. For the longest time I was convinced that my words alone could paint the perfect portrait. Then I realized that perhaps my words alone were not enough. Simply constructing the proper syllables didn’t always capture the targeted audience. However, the right photo will typically catch the eye of most people. Even the best writers have benefited from using photos in magazines. Why not blogs? How to Find the Right Photo There are two options when you are considering the addition – Read the full article
It’s easier than ever to make promotional videos. A few years ago, if you wanted to have an advert made, then you would have had to search for an affordable company offering video production in Nottingham or another major city near where your company was based. The production process would require regular meetings, intense discussion, several edits, and quite a large bill at the end. Now that even personal computers are capable of video editing, it’s starting to make more sense to do the work in house. A short video production training course may not bring your work up to the standard of a professional outfit doing video production, but if you’re producing short advertisements or viral videos then you most likely won’t need the sophisticated equipment of a professional video lab. What can you learn from video production training? One mistake that many people make is to get carried away playing with fancy settings and effects with their video – Read the full article
