Looking to boost local traffic to your site? It’s a must these days, especially if you’re a small business. Getting listed puts you on the online map. Optimizing that listing lets your customers and potentials know where and how to find you. Local SEO: it’s all about getting local consumers in the door and the [...]
The following video contains really buff dudes dancing without their shirts on. If that’s not your cup of tea, please click away. Meet the Men of Lakeshore Branding As you can see, sometimes things get a little wild in our office, with our team of studs. In the video is Ryan, our Creative Director, Michael, [...]
Attention small business owners who think social networking is silly: knock it off. We know you’re just afraid, or confused, but you can’t hide behind those excuses any longer. With the recent announcements of Bing and Twitter integration, and Google’s Social Search, your business can’t hide any longer. Those angry tweets about your poor quality [...]
LinkedIn isn’t just for individuals looking to power their career and build their professional network. It’s also for companies and business organizations looking to establish and promote their professional identity. Creating a LinkedIn company profile page will go a long way in letting people know what your business is all about. First of all, you [...]
The search wars have just been taken to a whole new level. The catalyst? Social media. With the phenomenal popularity of social networking sites like Twitter and Facebook, both Google and Microsoft will now be integrating real-time updates into their respective search engines. In separate announcements made yesterday, October 21, Google said it has reached [...]
LinkedIn is not Facebook. It’s not Twitter, either. You don’t use LinkedIn to post 140-character statuses about your business or to officially like someone’s new online video. What you can do, however, is use LinkedIn to grow your small business and make it more profitable. And isn’t that your priority? As a business-oriented social networking [...]
“Right now, your customers are writing about your products on blogs and recutting your commercials on YouTube. They’re defining you on Wikipendia and ganging up on you on social networking sites like Facebook. These are all elements of a social phenomenon- the groundswell- that has created a permanent shift in the way the world works.” [...]
Web design is more than just creativity, it usability. At Lakeshore Branding, we believe understanding your visitors and how they use your website will lead to increased conversions. For each new website or website redesign, our team of graphic designers, SEO consultants and marketing specialists work together on strategy, design, usability, and goals. Custom Web [...]
