Website analytics is the collection, analysis, and reporting of your website data. There are a plenty of methods and technologies to help you do this, but you don’t have to know all the nuances of the language of the Web in order to obtain the most important information.
Why us? The answer is [...]
Google Analytics, the free web analytics solution that generates detailed statistics and reports about visitors to a website, recently announced a set of powerful new features that build on last year’s enterprise-class launch. Google says that the features – which will gradually be incorporated into Google Analytics accounts over the coming weeks – focus on [...]
Google Analytics is the tracking software used to discover who is visiting your website. Google Analytics can tell you where the hits are coming from, how long they are on your site, what pages they visited and i think most important- how they got to your site. I can see who is linking to me [...]
A PPC – pay-per-click – campaign is not for everyone, but when it works for you, then you’ll find out how it can stretch your advertising dollars and realize your sales potential. We wouldn’t go so far as to say it’s hugely underrated, but PPC can work in a way that helps your local business [...]
An Internet marketing summit featuring the best talent from the Chicago and Milwaukee areas, and which focuses particularly on search marketing and social media, is poised to become one of the most talked-about events in Wisconsin this February.
Dubbed “Think Tank Live!”, the summit brings together several of the most dynamic and talented Internet marketers [...]
Magento eCommerce boasts of amazing flexibility that supports the growth of online retailers everywhere, no matter the size. The solution’s features are robust, but also scalable and easily customizable to fit all kinds of client needs. Its usable interface, functionality, analytics and reporting capabilities, SEO-friendliness, and catalog management tools have been praised by businesses, retailers, [...]
These days more and more people are accessing the Web through their mobile phones. They’re checking their E-mails, surfing, reading the news, and even shopping – literally “on the go”. Wouldn’t you like to make your website “pops” for mobile? Don’t think it’s an impossible task. Today tools that format your website or blog for [...]
Marketing research isn’t what it used to be. It has expanded to include the world of websites, blogs, social media, online advertising, and other web-based media. The great thing about this all is that there are lots of tools you can use conduct market research and gather competitive intelligence.
Our top posts on Lakeshore Branding have [...]
