As a small business owner, you may find yourself going crazy over the number of things you have to do for work. But don’t worry: if you own an Apple iPhone, you’ll at least have some apps at your disposal – apps which can truly help you stay connected to your business and hang on [...]
It’s one thing to get a lot of followers on Twitter; it’s another to be able to retain them and keep them engaged and interested. To be followed is not enough, especially if you’re a small business owner looking to maximize the long-term value of the social microblogging site for your company or brand. You’ll [...]
Everybody’s talking these days about Twitter and Facebook, yet very few seem to be doing something about the fact that YouTube is the second-largest search engine in the world (behind Google). If you’re an Internet marketer or small business owner, don’t leave the video sharing website out of your online marketing checklist. It’s high time [...]
Lakeshore Branding is a steadily growing internet marketing and web design company here in Chicago. We are currently seeking summer interns to assist with various tasks. This is a part-time, unpaid internship of around 16 hours per week (or more if desired).
Internet marketing gurus have said over and over that “content is king” – but some people seem to think that in order to be crowned as royalty one only needs to dress up their website with blocks of text here and there. This isn’t the case. The content and copy on your website may be [...]
In one way or another, all Internet marketers have emphasized the importance of SEO (search engine optimization) techniques in growing one’s business and gaining a competitive edge over competitors. However, while some of us have focused well enough on optimizing the text on our websites and blogs, there aren’t as much taking the time to [...]
In recent times we’ve seen social media grow exponentially fast. Thanks to quick Internet adoption and the advancement of mobile technologies, hundreds of millions of people are now part of social networks like Facebook and Twitter. These two sites in particular have enjoyed an incredible amount of attention, but we must understand that they form [...]
Presentations are essential in business, and if only we had online alternatives to Microsoft Powerpoint then everything would be so much more convenient. There’d be no need to work offline, save and copy from one disk to another, and download impossibly-sized attachments. All we’d ever need is an Internet connection and a browser. Guess what? [...]
