The impact of many About Us pages has pretty much been underestimated throughout the growth of the Internet. If you own a small business or run an e-Commerce site, chances are that you haven’t paid as much attention to your About Us page as to your product catalog or company blog. But make no mistake: [...]
Video sharing website YouTube recently marked its fifth anniversary, and all signs point toward even bigger growth – and more video content being uploaded, broadcasted, and shared through the website. According to the recent release of statistics, YouTube enjoys an astounding two billion hits every day – almost twice as much as people tuning in [...]
Looking to leverage social media and make the most out of your online advertising campaign? It helps to understand the elements and nuances of advertising on a site like, say, Facebook. It’s not your regular 30-seconder on TV, and it’s also not your typical Flash banner ad placed on the center of a computer screen. [...]
An important part of every SEO (search engine optimization) campaign is keyword research. Whether you’re optimizing a website for your small business, for your e-Commerce site, or for your enterprise-level company, you can never be too careful with the keywords that you choose. Do you know that 80% of all online transactions begin with a [...]
Chris and Ryan are in the ‘Silicon Prairie’ this weekend for the annual Big Omaha conference. I’ve never been, so I’ll borrow from the Big Omaha site to help explain just what their conference is all about:
Big Omaha is a culmination of the amazing entrepreneurial energy taking place within the Midwest.
One of the more interesting trends in Internet marketing today is the idea of outsourcing content creation and copywriting. Here’s how it works: you run a small business, you become too busy with work, and on top of that – as though your calendar wasn’t crazy enough, as though you actually had time – you [...]
Rising along with the popularity of Twitter as well as other instant messaging services with character limits are services for URL shortening. There are hundreds of services on the Web for this, letting people use the smallest space possible for sharing and linking to content. Some of them generate shorter links; some come with bars [...]
