Category: Internet Marketing Tips

What Does it Take to Run a Small Business Panel Discussion

On February 5th, 2010, Ryan Powszok wrote:

In its effort to bring together today’s most dynamic business leaders and entrepreneurs, Business Network Chicago (BNC) is holding a panel discussion on Wednesday morning to help business owners and professionals establish themselves and foster successful relationships in the city’s business community.

Entitled “Panel Discussion on What does it take to run a small [...]

Lakeshore Branding Among Highlights in Upcoming Internet Marketing Summit

On February 4th, 2010, Chris Campbell wrote:

An Internet marketing summit featuring the best talent from the Chicago and Milwaukee areas, and which focuses particularly on search marketing and social media, is poised to become one of the most talked-about events in Wisconsin this February.
Dubbed “Think Tank Live!”, the summit brings together several of the most dynamic and talented Internet marketers [...]

Web Design Tips

Visualization of Who used the Internet in 2009

On February 3rd, 2010, Chris Campbell wrote:

I found this great illustration on Mashable on the statistics of internet users in 2009. The focus is on exactly who uses the Internet, and how often. It breaks things down by gender, age, income level, and nationality. It even serves up average broadband speeds for both landline and mobile users at the bottom. Some [...]

Web Design Tips

How SEO Can Target Markets, and Not Just Keywords

On December 30th, 2009, Chris Campbell wrote:

When you search for your favorite celebrity’s name, or the profile of the novelist behind the book you’d read and raved about, chances are that the results will include a Wikipedia entry. On Page One. You’d almost be shocked if you find it on Page Two. The web encyclopedia seems to have outraced everyone to [...]

Essential Tips for Building and Managing Your Brand Online

On December 10th, 2009, Chris Campbell wrote:

It’s easy to slap a name onto your business and call it a brand. But that alone won’t cut it these days – especially not online. It needs constant nourishment and attention in order to position it into something that will be successful.
The great thing about promoting your brand online is that there are [...]

How to Build a Mobile Version of your Website

On December 8th, 2009, Chris Campbell wrote:

These days more and more people are accessing the Web through their mobile phones. They’re checking their E-mails, surfing, reading the news, and even shopping – literally “on the go”. Wouldn’t you like to make your website “pops” for mobile? Don’t think it’s an impossible task. Today tools that format your website or blog for [...]

Ultimate List of Top 29 Tools for Competitive Intelligence

On December 4th, 2009, Chris Campbell wrote:

Marketing research isn’t what it used to be. It has expanded to include the world of websites, blogs, social media, online advertising, and other web-based media. The great thing about this all is that there are lots of tools you can use conduct market research and gather competitive intelligence.
Our top posts on Lakeshore Branding have [...]

Site Speed a Ranking Factor in Google Algorithm

On December 2nd, 2009, Chris Campbell wrote:

At the recent PubCon in Las Vegas, Matt Cutts from Google delivered a presentation on what to expect in the year 2010. One of the bullet points discussed how, over at Google, there has been strong lobbying to introduce a new ranking factor into the algorithm: site speed. Soon, Cutt said, site or page speed [...]