Attention small business owners who think social networking is silly: knock it off.
We know you’re just afraid, or confused, but you can’t hide behind those excuses any longer. With the recent announcements of Bing and Twitter integration, and Google’s Social Search, your business can’t hide any longer. Those angry tweets about your poor quality [...]
When I come across articles like the one posted on TheStreet.com last week, I can’t help but get excited. Titled “Business Owners Question Social Networking” the article quotes some research that finds that a majority of small business owners haven’t seen value from social media, and that most don’t even use it themselves. A key [...]
For as simple as twitter is, the complexity of using it is nothing short of astounding.
Many people strictly update twitter via the web with nothing more than an account of their daily activities. Some “power users” have people that tweet for them, and some even have bots set up that removes the human aspect altogether.
Then [...]
Monday kicked off with a bang as it was announced social network giant Facebook acquired social aggregating site FriendFeed. If you’re unfamiliar with FriendFeed, the free service allows users to add their activity from across the social web and aggregates the activity into one stream. You can follow other people’s streams, much like Twitter. You [...]
Luckily, we here at Lakeshore Branding are no strangers to using twitter, both personally and for business. And even though we advise clients on using Twitter everyday, it’s still good to be reminded of the basics and best-practices of the popular micro-blogging service regarding business use. That said, we’re glad to see Twitter has released [...]
Do you hire great employees, no matter the position?
Yesterday I went to Potbelly in Bolingbrook with my girlfriend and 5-month old puppy, Jack. I stayed outside with Jack and sat at a table while my girlfriend went inside to order. While sitting with Jack, a Potbelly employee comes out the side door and asks if [...]
