Date: October, 2013

How To Lose Business And Alienate Mobile Audiences

On October 29th, 2013, wrote:

To say that we’re in the midst of a mobile revolution would actually be pretty inaccurate – it has already happened. Smartphone and tablet PC saturation across most of the world’s leading markets is heading toward total, which means a monumental opportunity for those in business who know just how to tap into this waiting goldmine. Unfortunately however, there are still tens of thousands of businesses…maybe even more…that are guilty of breaking some of the cardinal rules that come with winning over and making the most of mobile audiences. So with this in mind, here’s a look at just five of the ways you can instantly turn-off your mobile audience and yourself turned-off by your mobile audience in about five seconds-flat: Ignore Them Altogether This should technically count as rules one, two and three for the simple reason that to ignore mobile audience members is to eliminate them from contention. It’s probably the biggest no-brainer of them all and at – Read the full article

5 Creative Ways to Engage Customers Online

On October 29th, 2013, wrote:

Interfacing with customers in the virtual arena may seem easy simply because your business has access to such a huge consumer market. Unlike running a brick-and-mortar store that only really caters to people within a limited geographic region, operating a business in the online arena offers you the opportunity to attract a global market if you so choose. But in some ways it can be a lot more difficult than you might imagine. The tricky part is attracting the people who might actually want to buy your product, and you’ll first have to get their attention in order to do this. With a whole world of competitors trying to do the same, you’ll have to shout pretty loud to be heard. Of course, most consumers don’t like to be bombarded. So what you really want to do is find ways to engage them on a seemingly personal level. Here are just a few creative ideas to get you started. Online – Read the full article

5 Ways to Use Your Vehicle for Marketing and Branding Purposes

On October 29th, 2013, wrote:

There is a good chance that your vehicle is, well, the perfect vehicle to market and advertise your business. Whether you have a dog grooming business or an accounting firm, your car is the perfect moving billboard. However, where billboards can cost thousands of dollars to create, using your car can cost a fraction of that amount. Also, the chances are high that you will make your money back in increased revenue when people see your website address on the vehicle and then visit your online store. In fact, industry insiders say that this method of advertising can be 15% more effective than some other methods. Here are five ways to use your vehicle for marketing and branding purposes. If you are a headshot photographer or a wedding photographer, you could put photographs that you have taken in the advertisement. There is nothing like seeing your actual work on the vehicle. There is also no better way to get other – Read the full article