Date: March, 2013

How To Optimize Your Mobile Site For Google

On March 23rd, 2013, wrote:

It wasn’t really all that long ago that business owners realized they needed a website in order for their company to compete against all the others. Now, with nearly as many people surfing the Internet via mobile devices as through desktop computers, it is important to have not just a traditional website but one that is accessible from smartphones and tablets. Even more importantly, if you want customers to find your mobile site, it is imperative to optimize it so that it ranks highly within Google’s search results. While mobile device use for surfing the Web is growing at a rapid rate, studies have shown that companies are not developing proper mobile sites nearly fast enough. In fact, a recent study found that only 16 percent of 250 businesses surveyed have a mobile strategy that is geared toward attracting customer engagement. Of those, only 14 percent said they were satisfied with the direction their company was taking in the mobile – Read the full article

The Most Innovative Tools For Web Development

On March 23rd, 2013, wrote:

Website development is an indispensable part of any online business. Nowadays, all the companies want to take their business to an online platform to improve online presence and increase revenues. The only way to start an online business is through the creation of websites. But that is not enough for the development of the business. You have to increase the rank of the web page. It is only possible with the help of a proficient web developer who knows a good deal about coding. This particular content deals with the different ways by which you can develop your website. Proper Web Development through HTML HTML editors are used for developing the HTML documents. Some companies prefer to make their own HTML code while some prefer to use the HTML editor. There are lots of tools for web development, but while using this particular tool for the development of your website, you should know a little bit of HTML in order – Read the full article

Internet Marketing: How Emails Help To Generate Traffic For Your Blog

On March 22nd, 2013, wrote:

Emails are one of the best forms of internet marketing which can help you in getting new visitors to your blog. However, this marketing option has always been an ignored idea by many marketers for traffic generation. In fact, emails help you in getting a more precise kind of traffic, which may require loads of efforts with other options. The reason why emails are more effective because the first thing anyone today does is to check their email inbox. People get alerts over their phone devices the moment they get any new email over their inbox. People are still serious in checking their emails  despite having other forms of communication options. Ironically, despite having loads of potential attached to emails, marketers and bloggers still tend to overlook this option. In order to reap the benefits from this internet marketing option, it is important to understand how emails help in generating traffic for your blog. Let’s explore this. The email newsletter – Read the full article

Small Business Internet Marketing With Google Adwords Express

On March 22nd, 2013, wrote:

Small businesses never had it better, especially with Adwords Express service from Google; they have found the best way to promote their Google + pages all over the Internet. They can now make their presence felt and increase revenues for their online marketing business. The great thing about Google Adwords Express is that it has no limits to the way that it can be customized. You can deploy your own keywords, target audience, and build communities for your niche. You also have access to Google Analytics that keeps you updated on the latest in the search engine scenario. With Google’s search spiders crawling the web all the time, you get updates as and when the metrics change. You also get the added benefit of page ranking that makes all the difference for online marketers today. Google has done extensive research before putting into position the simple and user-friendly version of Adwords Express service. The moment your business has a Google – Read the full article

Marketing Lessons… The Good, The Bad And From TV

On March 20th, 2013, wrote:

In the business world there are many ways to increase revenue. One of the things that businesses can do is improve their marketing. Since it is the consumer that is going to buy your product, you have to find a way to convince them that what you are selling is worth their hard-earned money. Simply put, you want to make your product seem indispensable to your target market. With this being the general Idea, marketers can start to formulate their advertising plan. This is where the hard part comes in… how exactly do you achieve this effect? Brainstorm all you like but the simple fact of the matter is, unless you get inside the minds of your potential buyers, you aren’t going to make sales anytime soon. Luckily, there are plenty of ways to penetrate your target market. The most effective means of persuading people to buy or spend money on something is to make them feel like they need – Read the full article

Four Steps To Guest Posting The Right Way

On March 19th, 2013, wrote:

Guest posting is an excellent way to increase brand recognition across the Internet while providing valuable content to readers with similar interests. A well-written guest post will drive traffic back to your website…when done correctly. Of course, writing outstanding content goes without saying, but there are a few other tips that should be considered before submitting that guest post. Know the Guidelines for the Blog Post The blog you are writing for may have a page dedicated to submission guidelines. If so, make sure to read and understand these guidelines in their entirety prior to submission. Nothing will make a guest blogger look worse than not following a posting guideline that has been clearly requested. For example, HTML formatting or a minimum word count may be required. If there aren’t any guidelines clearly posted, write a quick email to the blog owner asking for clarification. Also, look at the blog and note the tone, average word count, and format of – Read the full article

How Can I Improve My Business Reputation?

On March 18th, 2013, wrote:

If you own a small business, you’ve definitely experienced some competition. With new businesses popping up every day, it can be hard to stay afloat. Companies nowadays must rely on their reputation to stay alive and continue bringing in new business. If you’re a small business owner, your reputation is everything – and there may be reasons as to why yours isn’t exactly where you’d like it to be, among which can include: Poor customer service This is the biggest contributing factor to a poor business reputation. If you have less than ideal customer service, people will complain. They will tell their friends, write poor reviews online and will be highly unlikely to do business with you again. We live in a world that’s all about customer service. Train your employees on providing the best, and make sure every customer leaves satisfied. If customers have a good experience at your place of business, they will only tell a handful of – Read the full article

5 Ways To Brand Your Business Meetings And Events

On March 17th, 2013, wrote:

Companies put a lot of time, effort, and money into hosting business meetings and events for partners, clients, employees, the press, and even the public. For this reason it is important to consider ways in which your investment might pay off down the road. And the best way to ensure that people remember your name in connection to a truly informative and innovative meeting or an incredible event is to brand it as your own. Of course, this entails more than just slapping your name on a banner and your logo on some cocktail napkins. You actually have to take the time to think about the image, aesthetic, and mood you want to portray at your event. What do you want attendees to take away from the experience? Do you want to endear them to your brand, impress them with your power and connections, or leave them in awe of your innovation? Your goal is likely more than mere entertainment. – Read the full article