Date: February, 2013

The Right Ethernet Service Can Connect You To More Business

On February 21st, 2013, wrote:

If you were putting together the pieces to a puzzle in how best to grow your small business, which pieces would you say were still missing going into 2013? While it may take you a few minutes to think about that question, hopefully it is one you were toying with when the new year recently kicked off. If not, you’d better spend some time determining what it will require to take your company to new heights over the following months. In some cases, it can be simple things like devoting more efforts to customer service, spending more time on who you hire, increasing your advertising and marketing budgets to better promote your brand, or even investing more time and energy into social media. But what if it is something along the technological lines that you haven’t been doing up to now? For some companies, improving their overall business operation can be as simple as turning to and locating better Ethernet – Read the full article

Going Beyond Google Rankings

On February 21st, 2013, wrote:

If you have an online business, you probably spend much of your time daydreaming about SEO. You fill your head with questions like, what keywords are going to work best for my business? How can I grow my back-links? And most importantly, how do I get my website to show up on the first page of Google? In fact, many business owners have this specific type of ranking request: “I want to boost my rankings so that my website appears on the first page of Google.” There’s nothing wrong with that – and that’s what lots of businesses want! Yet what we voice to all of our clients is that web marketing should be about more than simply trying to hit Google’s first page. Of course, striving to achieve high SERP rankings has always been the focus of online businesses and although it’s a worthwhile objective, it shouldn’t be the only one used to target your audiences. Photo courtesy of: MoneyBlogNewz – Read the full article

4 Advertising Strategies Using Pay Per Click Ads

On February 21st, 2013, wrote:

Advertising through Pay Per Click is a wonderful method of getting your needed visitors when traffic is needed. The bad news is that it does bring some risks with it. You can spend a fortune with poor management, such as generating many visitors but ending up with no profit. Knowing a few strategies for a successful Pay Per Click campaign will help you reach your goals. For marketing professionals online, strategies for Pay Per Click need to be on your short list. Pay per click ads will help you narrow down and attract customers that are more qualified to your website. Whether you are an online marketing newbie or have been doing this for a while and are attempting to do PPC as an alternative type of promotion, going through with it will definitely do wonders for your visibility. Here are 4 PPC marketing strategies that you need to know. 1. Research Keywords Learn how to use the Google Keywords tool – Read the full article

How To Optimize Your Site? ‘Keyword’ Brainstorming

On February 20th, 2013, wrote:

Let’s talk about choosing the right keywords for your website. Why is it necessary? First of all, it’s a guarantee of the traffic to your site. If your site is in the Top 10 for any of highly competitive search queries, you are likely to have high traffic and visitors to your site. After making up a semantic kernel, which in fact means choosing the right keywords for your website, you will be able to analyze the ‘keywords’ that will be used for creating a webpage or for further website optimization. Such analysis is extremely important if you think seriously about optimizing your website. Thus, you will be able to understand what people need and not to think about the number of people that you will be able to ‘trap’. The selection of keywords is required not only for your resource promotion but also for searching ideas, which in the future can turn into various sections or pages on your – Read the full article

New App Converts Facebook Comments Into Sales

On February 20th, 2013, wrote:

There’s very little doubt that marketing with Facebook has a huge influence on the way that people discover new items, and even become inspired to buy them. This summer, Facebook’s marketing department released statistics which mentioned that not only do individuals spend an average of six-and-a-half hours per month on the site, but collectively, the site’s user base contributes over 3 billion comments and “likes” every day. Comments Translate into Sales Now, an application called Soldsie helps merchants by working with a company’s own Facebook account. Once the application is installed, Facebook users can browse through a photo gallery of items for sale, and simply type “sold” in the comments field. This is all it takes to inform the merchant, and tell other interested parties that an item is claimed. Easy Payment Processing Businesses often spend a great deal of time deciding on the best merchant services account for credit card processing. Finding the ideal provider can facilitate e-commerce transactions – Read the full article

The Importance Of Google Authorship For Companies

On February 19th, 2013, wrote:

Companies that publish through their blog, who invest in content marketing or use SEO to bring in business, are losing out by not taking advantage of authorship. Authorship is basically Google’s way of allocating content back to the original author. The goal of authorship was to tackle many issues such as duplicate content, copyright issues, and web spam. However, the bigger purpose of authorship was to actually differentiate quality content from mediocre or poor content. By leveraging the Google+ network, users are able to determine the quality of the content through shares, +1s, comments, and more. This affects the popularity of the content, contributes to a site’s search engine rankings and also helps bring in traffic to the publisher. 3 Reasons Why Every Company Should Use Google Authorship 1. It Helps Build Visibility, Presence, and Authority Through Your Content It’s getting more difficult to get seen out there with all the competition these days. Google’s authorship system will help content – Read the full article

Tools Which Simplify Your Social Media Marketing

On February 19th, 2013, wrote:

Nowadays, Social media marketing is seen as an integral part in the promotion of business on the internet. Many leading businesses are becoming interested in social media websites to to expand their reach and increase their sales. Social media sites like Facebook, Twitter, and Google+ are delivering lots of targeted information from businesses to customers online. But managing multiple profiles on social media websites can become very hectic to business owners. Businesses generally use some powerful social tools to make social media marketing hassle free. Below is the list of some important tools to simplify social media marketing: Hoot Suit Publisher This is a powerful social tool used by almost all social media managers regularly. Hoot Suit offers a dashboard which enables managers to maintain multiple profiles from various social media websites. The unique dashboard integrates third party applications and other tools to extend their services. You can manage personal profiles, fan pages, and social media groups using this tool. – Read the full article

The Essential Guide To Update Your Brand Image

On February 18th, 2013, wrote:

Building a memorable and effective brand image for your business will attract customers and increase chances of loyalty. People are aching to believe in a product or service. Unfortunately, the “us vs. them” attitude is a growing trend. The result? Consumers are wandering around in a figurative no-man’s-land looking for a trustworthy beacon of solutions to their conundrums. Far too many companies inadvertently end up getting lost in the shadows because they have a weak image and low visibility. They wonder why customers aren’t drawn to them. Ultimately, it doesn’t simply matter how wonderful your product or service is, if the image you portray doesn’t evoke the right message, your brand is toast. Set yourself up for success from the beginning of brand formation and be sure you’ve aligned all aspect of marketing. Streamline print collateral, website design, JangoSMTP transactional email campaigns and social media. Even when answering the phone, you should have your brand represented in a positive voice. – Read the full article