Date: September, 2012

For Beginners: Restaurant Branding Made Simple

On September 28th, 2012, wrote:

Have you ever wondered what makes a good restaurant great? The answer is simple, branding. By having a few simple branding ideas, you will surely make your mark in the world of many restaurants. You can easily stand out from the competing restaurants with a few simple tricks up your sleeve. How to Begin Creating a Restaurant Brand in 6 Easy Steps When it comes to branding, it is all about setting yourself apart the competition. You want to have something distinct, and this can be accomplished in many different ways (and works best if you can employee several different branding techniques). Below are some basic tips to help get a restaurant started on the right branding foot: 1. Get your customers involved with the processes of your restaurant. You might want to think about getting your customers involved in your plan. Post signs in your establishment with food facts about the products you are serving. Maybe you are serving – Read the full article

The Secrets Of Internet Marketing Success Revealed

On September 25th, 2012, wrote:

Erma Bombeck, a popular American humorist, complains that her children refused to eat anything that did not dance on TV. That is the power and popularity of marketing and advertisements. Internet marketing is no exception in this regard. While it goes without saying that proper planning and hard work is the key to marketing success, there are few smart ways to excel in Internet business. This article talks more about some of the best and most efficient applications and tools that help you market your business on the Internet. 1. Evernote Like the Google Docs, Evernote helps you organize your notes, to-do lists and ideas and this online tool stays right on your desktop. In other words, Evernote is a place for your entire brain dump so that they can be clearly and effectively organized. The tool automatically syncs all your contents into its online storage website such that they can be accessed from anywhere in the world. They can – Read the full article

8 Ways To Advertise Your Business On A Budget

On September 19th, 2012, wrote:

As a business owner one of your key jobs is to find and keep customers. The success and longevity of your business depends on it. Your advertising strategy forms a crucial tool in determining what activities you will deploy to achieve this goal. That’s because through your advertising you can: Inform your target customer of the products / services that you offer. Allow potential customers to discover how you can help them. Attract interest in your special offers. Stand out from your competition. Build brand identify and recognition amongst your target audience. However advertising can be expensive. And as a small business owner, you want to ensure you get the best return on your investment and see your efforts attracting interest and most importantly generating leads. To help, here are 8 ideas you can use to advertise your business on a budget. Which ones will work for you? Website: If you run a business having an online presence is almost – Read the full article

The Best SEO Tools For Website Analysis

On September 12th, 2012, wrote:

SEO is one of the most important aspects in enhancing the visibility of a website and making it easy for the search engines to crawl to a site. SEO is necessary if you are very much obsessed about improving the quality of traffic to your site. SEO is nothing but marketing your website online. Driving organic traffic to a website through algorithmic search results requires making the website compatible to search engines. Well, to make your website appear more likely in the search results needs research and analysis to identify the positives and negatives of website. Web site analysis Analyzing a website is the study of webpage behavior, understanding the user’s experience on your website, and recognizing areas of development to increase organic traffic. Website analysis is the detailed report of webpage content, its relativity, and areas of improvement. It details what exactly is required to rank your page higher in the search engine. Website analysis is like an architect’s – Read the full article

Get the Most Out Of Your Business Trip Using Your Phone

On September 10th, 2012, wrote:

Traveling can be an important part of business, whether you are just starting your company, or are part of a well-developed one. No matter what, you will probably have to go on a business trip or two. For many companies and their employees, putting together an itinerary, booking all of the reservations, and tracking expenses can be a big hassle. However, there are plenty of smartphone apps that help you and your business get the most out of a business trip. By using your smartphone, or apps, it is easy to have stress free business trips. When you are traveling it can be frustrating not having access to your document back in the office. Your phone can help bridge the gap with apps like DropBox. This app makes it easy to share files with co-workers, and have access to your documents back in the office. It’s easy for you to write some notes and upload them to the cloud servers. – Read the full article

How To Get Customers To Buy From Your Small Business

On September 6th, 2012, wrote:

You’re a small business owner with a great product. The problem is that almost no one knows about your product or your company. The big players can afford to pour thousands, if not millions of dollars into advertising and public relations. While you can’t hope to match those figures, you can generate buzz around your company that inspires customers to open their bill folders and pocketbooks to buy. Speak Up If your company provides services or products that require a high level of expertise, let people know! Offer your speaking services to companies that provide complimentary products or services. For instance, a master carpenter could approach furniture showrooms to educate customers on how to spot well-made pieces. If you’re an artist, inquire with your local supplier about setting up an easel to provide quick portraits of customers browsing in the store. Such events represent a win-win situation for you and the merchant by providing an event that has the potential – Read the full article

SEO Has Changed: Are You Up-to-Date?

On September 6th, 2012, wrote:

Whether you follow the Google updates closely or you are unaware of what has happened, it’s important to understand what still works and what doesn’t. SEO is an ever-evolving method, but there are specific standards you can use to ensure you don’t lose ranking like many have. Understanding how to keep your site from being slapped like a mosquito by Google will help you protect your business and your income. Three Things to Avoid with New Age SEO 1.  Bad Linking The days of putting up a website, blasting thousands of low quality links to it and seeing it go from zero to hero are over. You cannot gain ranking with bad or low quality links anymore. If your website received a large amount of profile links, blog comment links and other links that simply don’t offer quality, your site will struggle. 2.  Keyword Stuffing This is a very old strategy that some still try to use. Trying to stuff – Read the full article