Date: April, 2012

Why Video Needs to Be a Part of Your Homepage

On April 19th, 2012, wrote:

No matter what the business or the industry, the consensus is the same. We live in a visual society and the only way to stand out among your business peers is to be visually exciting. Use Visuals to Engage Your Audience Visual stimulus is more than a nice little add-on. It is essential to bringing customers to your website and keeping them there. More and more businesses are finding that making video a central part of their homepage is an essential step to building and maintaining an online customer base. Video Can be Affordable Many businesses forgo using video on their websites because they think it is too expensive. However, the cost of making a professional-looking video has reached the point of accessibility for even the smallest of startups. High definition cameras are routinely purchased by new businesses looking to create video for their websites. Because customers are less and less impressed by movie quality special effects, it is not – Read the full article

Top 5 Twitter Accounts to Follow to Enhance Your Social Media Know-How

On April 13th, 2012, wrote:

One of the best ways to learn about social media and how it can aid you and your business as it grows is to jump head first into it and start learning all of the ins and outs firsthand. But a little help never hurts either, and sometimes the quickest way to learning any and all new social media information is relying on others to point you the right way. That’s what makes these five different Twitter accounts ones “must follows”: so you can stay up to speed with all the latest and greatest social media has to offer: 1. @SocialMedia2day – This Twitter account is known for perusing the Web and finding all of the information you need on social media happenings and social media marketing. If you’re hunting for specific information around the Web then just turn to this account to point you toward in the right direction. (Bio: #Publishing and #distribution of great posts by the world’s best thinkers on #SocialMedia best practices, tools – Read the full article

6 Undeniable Reasons Why You Need SEO Services

On April 12th, 2012, wrote:

We live today in a world of technological advancement and innovation. And, thanks to search engines, blogs, and social media, the art of marketing has taken a whole new dimension for business. People now tend to search from their desktops and look for products and services they want. Still not convinced you need search engine optimization for your business? Here are six undeniable reasons that we hope will change your mind. Effective business promotion In order to get ahead of your competitors and promote your business in this global village, we need new tools and methods to survive the niche. SEO services help you in getting that edge over your rivals to move ahead. SEO as an online marketing technique will make sure that whenever an individual searches on any popular search engine – say, Google or Bing – for anything related to your products or services; your website will be displayed on the first page and among the top – Read the full article

5 Twitter Marketing Techniques

On April 10th, 2012, wrote:

Twitter is a fantastic social media platform. The micro-blogging surface continues to explode in popularity in spite of all the haters who have mocked it from day one. With millions of users, Twitter is a fertile ground for effective Internet marketers. In this article, I will be discussing five Twitter marketing techniques. Before I get to those, let me briefly touch on an important concept, which is the synergistic nature of social media marketing. The best social media marketing campaigns incorporate multiple platforms. The three most effective are usually Facebook, Twitter and YouTube. Facebook is great for posting photos, distributing content, and having contests. Twitter is great for having a conversation with your customers. YouTube allows you to effectively distribute video content. When you use all of these platforms, along with perhaps a blog, then you have a winning social media marketing system that reinforces itself. Keep that in mind as you build up your Twitter account. 1. Steal the – Read the full article

Social Media Marketing 101: Tips and Tools to Make Managing Twitter Easier

On April 6th, 2012, wrote:

Online marketing covers not only SEO; it also means using social media networks to connect and interact with your customers. Twitter is a great medium for getting backlinks to your website, while also interacting with your customers and networks. Whether you are a business or an individual, you need to take advantage of the many social media dashboards and tools for Twitter to manage your account. These tools allow you to schedule your tweets, gain new followers, and manage multiple accounts from one dashboard. Businesses, in particular, can significantly benefit from using social media dashboards and tools. When you own your own business, you need to schedule your time to get maximum efficiency. Social media dashboards allow you to schedule tweets and automate tasks. This takes the job away from you and lets you use your time on other projects and tasks. Social Media Dashboards Conversocial lets you manage your Facebook and Twitter accounts from one dashboard. You get the – Read the full article

Fixing a Merged Listing in Google Places

On April 5th, 2012, wrote:

Google Places offers people the chance to merge duplicate business listings in an effort for business owners to concentrate on just one business listing and let them comply with Google rules of having only one listing per business location. Google also uses data from other parties to make sure that duplicate listings are identified and merged it into one. But this can be a problem for some businesses. For example, a competitor hijacks your Google Maps listing by merging it with an account that they control, changes your contact information like your phone number, and adds their own business name to the listing. You can remedy this by manually changing your contact details and everything that has been changed by the competitor. But just when it is changed back (which could take some time), your competitor hijacks your listing again. For most, however, it is a matter of inconvenience and lost business rather than unfair competitive practices. Some merged business listings show – Read the full article

Essential Cloud Computing Tools for Business

On April 3rd, 2012, wrote:

“Working in the Cloud” is big news these days for businesses of any size. For small and medium enterprises, cloud technology can be an invaluable tool that gives access to services and functionalities previously only available to larger operations. For those considering starting up, or already up and running, finding good cloud computing services can bring savings in both time and money. It can also reduce IT problems and offer incredible flexibility, however large or small your business operation is. Finding the right cloud computing tools for your business may take a little research but some key tools are listed below. (Editor’s note: Be sure to check out our previous post on the “Best Cloud Computing Services and Apps for Small Business”, too.) Essential Cloud Computing Tools for Business Google Play: Google Play has just been launched. This cloud solution may well be most appropriate to those working in the creative industries. It allows you to remotely store media, including books, music and – Read the full article